What are the responsibilities and job description for the Social Media Manager - US Market position at Allies Group Germany GmbH?
About the Role
About Allies of Skin :
Allies of Skin is an innovative, science-backed skincare brand dedicated to creating high-performance products for a global audience. We are passionate about delivering exceptional results through our skincare line while promoting transparency, integrity, and inclusivity. As we continue to scale, we're looking for a Social Media Manager.
Job Overview :
Our social team is growing! We are hiring a Social Media Manager to help deepen the connection with our Allies of Skin community. This role will be responsible for leading and executing a comprehensive, best-in-class social strategy across the brand's social channels.
The ideal candidate will love all things social, community, beauty, and data. They will be fully immersed in the social landscape, understand algorithm nuances and best practices for creating engaging and on-brand content. This individual will be responsible for tracking trends, managing Allies of Skin Instagram, YouTube, and TikTok social calendar, and continuing to optimize overall performance.
You'll Do
- Lead day-to-day channel management from ideation to execution; including mapping out all content calendars, creating highly creative social briefs, scheduling and maintaining an organized social calendar across platforms.
- Write and edit copy for all social channels, ensuring a consistent brand voice throughout.
- Responsible for real-time and in-person social support and community engagement during brand events - including but not limited to pop-ups, influencer events, etc.
- Manage & monitor data platforms including Tribe Dynamics & Dash Hudson, using analytics to inform ongoing improvements to channel and content performance, along with providing social media reports to the wider Marketing team.
- Plan and schedule all social content including weekends and holidays (as needed) to maintain social presence and foster community.
- Work closely with the executive team Community Coordinator to strengthen community connection through both digital and in-person moments.
- Support Social Community Coordinator with community questions, comments, and direct messages daily across platforms.
- Collaborate with the Customer Care team, sharing key questions and inquiries from our community to provide feedback and share with upper management as needed.
- Lead ongoing initiatives to gather community feedback on new product development and existing product input.
- Assist with ad hoc marketing projects including marketing photo shoots, community management, brand events, etc.
You are
Why us?
