What are the responsibilities and job description for the Digital Ad Specialist position at ALLO Communications?
At ALLO, we believe people are our biggest asset. Our team brings the ALLO mission to life because as local members of each community, we live, work, play, and volunteer right here with you. We're passionate about being involved and contributing to the success and progress of each of our GIG Communities.
We pursue these passions because ALLO leaders have created a workplace where folks are valued, ideas are heard, and leaders and teammates show up for each other at work and in life.
We’re looking for a detail-oriented, experienced Ad Specialist who is willing to take calculated risks. We need you to show us you can juggle, organize, and build relationships both internally and with our external partners and agencies. You may have heard our internet is crazy-fast, possibly only outmatched by the hustle of this team. Things don’t move slowly in our fiberhood, we need someone who can keep up. You will work closely with the Marketing Team to execute a variety of tasks within marketing, social media, sales, public relations, event coordination, and internal communication, to name a few. The world of technology and ALLO is constantly evolving, we will want to hear about your ability to adapt, flex, and pivot as needed. Knowledge and experience are essential, but character is just as important. We look for those who show a natural inclination for our core values: Local, Honest, Exceptional, and Hassle-Free.We pursue these passions because ALLO leaders have created a workplace where folks are valued, ideas are heard, and leaders and teammates show up for each other at work and in life.
RESPONSIBILITIES:
- Place ads specifically through social platforms like Meta (Facebook/Instagram), LinkedIn, and TikTok to help us reach our advertising goals and deliverable KPIs
- Analyze and understand the performance of digital and social ads
- Optimize ads and make adjustments based on performance
- Complete weekly and monthly performance reports
- Assist with campaign strategy and new ideas
- Set up new campaigns, ad sets, and ads
- Keep up to date with the latest changes to social media and advertising algorithms
- Keep up to date with digital advertising trends
- Participate actively in brainstorming sessions and creative development efforts to drive strong conceptual solutions
- Establish project timelines within Smartsheets to ensure key milestones are met and projects are delivered on time, keeping our Marketing team ALLO-awesome.
- Being local is our core value, volunteer for ALLO and community events
Colorado Residents: Typical pay range for this role is $48,000 to $60,000 depending on experience.
EDUCATION:
- Bachelor's Degree or 1-2 years of digital/social ad placement experience
EXPERIENCE:
- Proven work experience managing digital ads
- Demonstrable results for Facebook/Instagram campaigns
- Experience running online campaigns from start to finish
- A bonus would be certifications such as Google AdWords/Analytics or similar certifications through Facebook
- Professional experience representing a brand or company in a public/online forum such as emails, website, or social media
SKILLS / KNOWLEDGE / ABILITIES:
- Strong communication skills internally and externally when explaining ad results to others
- Owning the good, bad, and indifferent results and keeping an open mind on how to improve continuously
- Ability to prioritize tasks & to manage workload using own initiative
- Advanced knowledge of spelling, grammar, and punctuation
- Nearly excessive knowledge of social media platforms: Facebook, Twitter, Instagram, LinkedIn, Reddit, and YouTube
- Proficient in Microsoft office software, if you can’t Excel, neither can we
- It’s all about the details; scatterbrains need not apply
- Attention to detail
REQUIREMENTS:
- Remain stationary for extended periods
- Ability to communicate information
- Ability to operate a computer
- Identify different colors
- Possess/Maintain a valid Driver’s License
- Travel requirement: 10%
People are our passion. At ALLO, we don’t treat you like a number. You’re a human being.
Get ready to plug into the perks at ALLO:
- Free ALLO Service: We’ll pick up the tab on your ALLO fiber internet, TV, and phone bill. Seriously!
- Retirement Plan: The fiber future isn’t the only one we care about. We match your 401(k) savings up to 5%.
- Health and Wellness: Participate in quarterly wellness challenges, and we’ll deposit extra cash into your checking or health savings accounts.
- Benefits: Our benefits include medical, vision, and dental with low employee costs. Not to mention generous Earned Time Off (ETO) program.
- Sponsorships: Are you passionate about a local fundraiser or philanthropy? We strive to give back to what matters most to our communities.
- Tuition Assistance: Have a thirst for knowledge? We like that, which is why we’re proud to offer assistance with the cost of your tuition.
ALLO is an Equal Opportunity Employer. We are committed to providing opportunities to all applicants and associates without regard to race, color, religion, sex, pregnancy, national origin, age, disability, marital status, sexual orientation, gender identity, military and veteran status, and any other characteristic protected by applicable law. ALLO believes that diversity and inclusion within our team is critical to our success as a company. We seek to recruit, develop, and retain the most talented people.
Benefit eligibility depends on the position and employment status. The available benefits differ for interns, contingent workers, and part-time team members.
Qualified individuals with disabilities who require reasonable accommodations in order to apply may contact Recruiting at
recruiting@allofiber.com
.
ALLO is a Drug Free and Tobacco Free Workplace.
Salary : $48,000 - $60,000
