What are the responsibilities and job description for the Altana Technologies is hiring: Content Marketing Manager in New York position at Altana Technologies?
The Opportunity at Altana
Altana is looking to add an eager, talented and creative demand-gen and B2B Content Marketing Manager to our world-class marketing team! The ideal candidate will have a marketing background with a passion for innovation and technology. You will write accurately and fluently, establishing a strong brand voice with a passion for storytelling across all channels, and be comfortable with working on anything from high profile executive ghost-writing to marketing collateral and industry perspectives.
You'll have the opportunity to work alongside multiple teams in a fast-paced, startup environment, driving and owning content programs. If you're looking to take your career to the next level then we want to hear from you!
Responsibilities
- Work closely with the Marketing, Sales and Product teams to scale and amplify the Altana brand expression, in written form, across multiple channels
- Write accurate and fluent copy with flair and energy
- Partner with Marketing to tell the story of Altana in simple, easy-to-understand ways, including customer case studies, whitepapers, sales enablement material, perspectives on the global supply chain and more
- Identify content marketing strategies required to meet overall campaign objectives
- Drive the creative process and embrace fresh approaches to content programs
- Own the process from concept to finished product - ensure efficient and effective collaboration and coordination with internal stakeholders up to and including the executive team
- Establish content standards, driving innovation
- Leverage analytics and data insights to determine content effectiveness to drive ongoing optimization
- Develop comprehensive and holistic, cross-channel content marketing campaigns
- Confidently prioritize, manage and multitask between different projects and deadlines
- Present finalized work to peers, supervisors and executives
Qualifications
This role is based out of our Brooklyn office, with hybrid work flexibility.
Company Information
Altana Technologies transforms the world’s public and non-public data into an intelligent, shared model of the global supply chain. Enterprises, governments, and logistics providers connect to Altana’s Trusted Network Platform to illuminate, collaborate, and build trust across their global business networks. Through Altana, organizations across the public and private sectors are building a more resilient, secure, inclusive, and sustainable globalization.
Company Specialties :
AI, machine learning, tech, supply chain, global trade, global commerce, SaaS, and PaaS
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