What are the responsibilities and job description for the Sr. Marketing Manager position at Altec?
Responsibilities
Job Description
The Senior Marketing Manager is a key leadership position responsible for driving the marketing strategy and overseeing the marketing function across the organization. In this role, the individual will provide strategic direction and leadership to the marketing team, ensuring alignment with the company’s overall business objectives. This position will oversee critical marketing areas such as campaign operations, marketing systems, branding, creative services, event marketing, and communications. This position is located in Birmingham, AL.
Key Responsibilities:
Altec offers a competitive salary that rewards performance and dedication, along with a comprehensive benefits package that includes:
Altec Industries, Inc. and its affiliates are equal opportunity employers and maintain affirmative action plans to recruit, retain, develop, and promote qualified individuals without unlawful consideration of race, gender, color, religion, sexual orientation, gender identity, national origin, age, disability, citizenship status, veteran status, or any other characteristic protected by federal, state or local law. Altec strives to maintain a work environment free from unlawful discrimination and harassment, where associates are treated with respect and dignity.
Job Description
The Senior Marketing Manager is a key leadership position responsible for driving the marketing strategy and overseeing the marketing function across the organization. In this role, the individual will provide strategic direction and leadership to the marketing team, ensuring alignment with the company’s overall business objectives. This position will oversee critical marketing areas such as campaign operations, marketing systems, branding, creative services, event marketing, and communications. This position is located in Birmingham, AL.
Key Responsibilities:
- Strategic Vision: Develop and implement marketing strategies that align with the company’s objectives, in collaboration with business leaders and marketing team.
- Team Leadership: Cultivate a high-performance culture by providing mentorship, fostering associate development, and ensuring clear communication of objectives.
- Coordination: Lead cross-functional teams to develop and execute marketing plans, establish performance goals, manage budgets, and measure results.
- Brand Management: Ensure the consistent and effective positioning of Altec’s brand, reinforcing its reputation as a premium solutions provider.
- Event Marketing: Oversee all aspects of trade shows and corporate events, including planning, on-site coordination, and post-event analysis and reporting.
- Campaign Strategy: Design and execute multi-channel marketing campaigns aimed at customer acquisition, engagement, and retention.
- Social Media: Lead the company’s social media strategy, ensuring content aligns with marketing goals and drives audience engagement.
- Creative Leadership: Oversee the development and execution of marketing materials that reflect Altec’s brand and vision.
- Budget Management: Oversee the marketing budget to ensure effective allocation of resources, monitoring performance, and optimizing ROI.
- Sales Support: Equip the Sales Team with appropriate marketing materials, strategies, and insights to help drive business growth and effectively present Altec’s solutions to customers.
- Ability to travel up to 25% as required.
- Proven ability to work effectively within a team, demonstrating a positive and professional attitude.
- Strong customer service orientation with a focus on delivering high-quality support.
- Self-motivated, goal-driven, and persistent in achieving objectives.
- Exceptional time management and organizational skills, with the ability to help the team prioritize tasks effectively.
- Excellent written and verbal communication skills, with the ability to engage diverse stakeholders.
- Capable of thriving in a dynamic work environment, managing pressure, and meeting deadlines consistently.
- Industry knowledge preferred and Applicable Bachelor's Degree Required, AND
- 15 Years Applicable Experience with at least 10 Years Supervision
- Applicable master’s counts as one year experience, not to exceed one year in total
Altec offers a competitive salary that rewards performance and dedication, along with a comprehensive benefits package that includes:
- Medical, Dental, Vision and Prescription Drug Program
- Retirement 401(k) Traditional or Roth Program Options with Company Match
- Vacation and Holidays
- Parental Leave
- Short Term and Long Term Disability Leave
- Flexible Spending Accounts
- Tuition Assistance Program
- Employee Assistance and Mental Health/Substance Abuse Program
- Life Insurance, Accidental Death and Dismemberment Insurance
- Supplemental Insurance including Hospital Indemnity, Critical Illness and Accident Insurance
- Additional Wellness Programs and Rewards Available
Altec Industries, Inc. and its affiliates are equal opportunity employers and maintain affirmative action plans to recruit, retain, develop, and promote qualified individuals without unlawful consideration of race, gender, color, religion, sexual orientation, gender identity, national origin, age, disability, citizenship status, veteran status, or any other characteristic protected by federal, state or local law. Altec strives to maintain a work environment free from unlawful discrimination and harassment, where associates are treated with respect and dignity.
