Demo

Director of Community Relations

Always Best Care Senior Services
El Paso, TX Full Time
POSTED ON 3/20/2025
AVAILABLE BEFORE 4/16/2025

The Community Relations Director reports to the agency Owner / Director of Operations and plays a pivotal role in the success of our business. This individual is responsible for continuing to grow our client base by establishing and maintaining trusting relationships that will develop into referrals of in-home care and assisted living placement clients.

Job Functions & Responsibilities

  • Build and maintain lasting relationships with new and existing referral sources such as hospitals, skilled nursing facilities, rehab centers, home health and hospice agencies, senior centers, and other community organizations :
  • Identify, research and pre-qualify prospective accounts.
  • Travel locally within the agency’s territory, meeting with professional referral sources.
  • Conduct in-person, face-to-face visits with a minimum of 50 accounts per week.
  • Follow up in a timely manner with leads and prospective client inquiries.
  • Conduct initial intake calls and schedule initial in-home care assessments with prospective clients by working with our Care Manager.
  • Create personalized spreadsheets and other materials for prospective and active assisted living placement clients, maintaining current contact information for all referral sources in CRM
  • Connect clients and prospective clients with other resources to support their needs / goals.
  • Pre-plan weekly routing and sales activities, maximizing efficiency and cost effectiveness of daily activities where possible; set goals for each sales call and prepare any needed materials.
  • Collaborate with Owner / Director of Operations on sales and marketing strategy and developing strategic partnerships.
  • Conduct presentations and / or staff in-services to community groups and professional staff.
  • Demonstrate teamwork and participate in shared agency responsibilities such as developing standard operating procedures and introducing caregivers to clients on occasion.

Skills & Qualifications

This position requires some combination of sales and marketing with social work and / or other healthcare experience.

  • Exceptional interpersonal skills—ability to interact with a wide range of personality styles in a variety of personal and professional settings
  • Excellent planning, follow-up, and organizational skills
  • Proven sales and marketing results, including closing / asking for business
  • Creative and self-driven with the ability to problem solve and apply sound judgment
  • Comfortable with ambiguity and building / continuously improving systems and processes
  • Passionate about helping seniors live with dignity
  • Proficient in Microsoft Office
  • Willingness to complete relevant training and / or certifications in the first 6 months of hire
  • Valid driver’s license, reliable transportation, and auto insurance
  • Work Hours

    This is a full-time, exempt position. Although regular business hours are Monday through Friday 8 AM - 5 PM, given the sales nature of the role, the expectation is that the Community Relations Director will be available to take initial calls from, and follow up with, leads / prospects outside of normal business hours. Must be able to work occasional weekends and flex weekday hours, no exceptions.

    Compensation

  • Base salary commissions
  • Car Allowance
  • Mobile phone (or VOIP phone option) and laptop provided for business use only.
  • PTO Sick Leave
  • Details

    90% field based; 10% office based

    Driver's License (Required)

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