Demo

Manager, Graphic Design

American Equity Investment Life Insurance Company
Des Moines, IA Full Time
POSTED ON 2/9/2025
AVAILABLE BEFORE 5/8/2025

At American Equity Investment Life Holding Company ® we offer leading annuity products that help empower our clients to fulfill their needs and wants in retirement. Our success comes from hiring high-energy individuals who embody the beliefs that drive our unique culture. We currently fund over half a million retirements nationwide, and have been headquartered in West Des Moines, Iowa, for over twenty-five years with satellite offices in Charlotte, NC and New York, NY.

GENERAL PURPOSE OF THE JOB :

The Graphic Design Manager drives design excellence and oversees the development of multi-channel marketing materials within the financial services sector. The Manager leads a team of designers while remaining hands-on in the creation of compelling visual content that supports American Equity's brand and business objectives. Collaboration with cross-functional teams and mentoring direct reports is central to the roles success, ensuring the delivery of impactful design solutions that resonate with diverse audiences.

  • Position sits in West Des Moines and will work an onsite hybrid schedule

ESSENTIAL DUTIES AND RESPONSIBILITIES :

Leadership & Team Development

  • Supervises and mentors a team of designers, providing guidance, feedback, and design direction to ensure high-quality work and professional growth.
  • Delegates tasks effectively while balancing hands-on design work with leadership responsibilities.
  • Fosters a collaborative and inclusive team culture, encouraging innovation and open communication.
  • Design & Production

  • Champions creative design solutions that enhance the company's brand presence and drive business success.
  • Conceptualizes, develops, and executes innovative multi-channel designs, including web, print, digital, and marketing collateral.
  • Oversees the production of assets, ensuring all designs align with brand standards, marketing goals, and project specifications.
  • Troubleshoots technical and design issues, ensuring the delivery of high-quality, production-ready files for both print and digital channels. Stays informed on the latest design trends, technologies, and industry best practices to continuously improve design output.
  • Manages multiple design projects simultaneously, tracks progress using a digital project workflow system, and meet deadlines in a fast-paced environment.
  • Develops production-ready files and manages technical troubleshooting for design issues.
  • Maintains and organize a comprehensive design asset library and digital records.
  • Strategic Collaboration

  • Partners with internal stakeholders to gather input during discovery meetings and translate business objectives into design solutions.
  • Collaborates with cross-functional teams to communicate complex financial concepts effectively through design.
  • Acts as a lead design representative in meetings, articulating creative design concepts and strategies to stakeholders and leadership.
  • Partners with Marketing team and other internal stakeholders to assure scheduled work can be completed in a timely and complete manner.
  • Drives process improvements to optimize the team's productivity and enhance project outcomes.
  • Continuous Learning

  • Encourages and supports team participation in professional development activities to enhance skills and stay current with design trends.
  • Actively expands personal expertise in design tools, technologies, and the financial services industry.
  • Maintains expert-level knowledge of brand guidelines, ensuring consistent application across all design outputs.
  • Drives innovation by staying informed on industry trends, emerging technologies, and best practices in design.
  • Performs other related duties as assigned.
  • SUPERVISORY RESPONSIBILITIES :

  • Leads a team of Production, Graphic and Sr. Graphic designers (3-6)
  • EDUCATION AND / OR EXPERIENCE :

  • Bachelor's degree (B.A.) in Graphic Design, or Visual Communications, or an equivalent combination of education and experience.
  • Eight (8) plus years of professional design experience, with at least 4 years in a people leadership role.
  • Previous experience managing staff and digital assets preferred
  • Experience with digital workflow systems (e.g., Asana, Monday, Workfront) preferred
  • CERTIFICATES, LICENSES, PROFESSIONAL DESIGNATIONS :

    None required for this position.

    KNOWLEDGE, SKILLS AND ABILITIES :

    Leadership & Soft Skills

  • Proven leadership abilities, including experience mentoring and managing people.
  • Strong communication and presentation skills, with the ability to articulate design concepts to stakeholders at all levels.
  • Excellent organizational and problem-solving skills, with the ability to manage competing priorities and deliver high-quality results under tight deadlines.
  • Design Expertise :

  • Proven ability to develop integrated content and digital journeys for websites, social media, online advertising, and email campaigns.
  • Experience creating templates for print, web, and email.
  • Strong design vision grounded in a focus on business objectives.
  • Technical Skills :

  • Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft Office Suite.
  • Proficiency with digital tools such as Figma, Sketch, and Miro; experience with digital workflow systems (Workfront or similar) is preferred.
  • Functional knowledge of HTML and CSS, with the ability to create web and email templates.
  • Preferred Skills

  • Proven knowledge of marketing automation platforms like Marketing Cloud or similar tools.
  • Software Skill Level Required :

    Basic

    Intermediate

    Expert

    After Effects

    Figma

    InDesign

    Premiere Pro

    Sketch

    Photoshop

    Bridge

    Miro

    Acrobat

    HTML

    Illustrator

    Marketing Cloud

    Workflow - Asana, WorkFront

    Google Fonts

    DAM / CMS

    Outlook

    Excel

    PowerPoint

    Word

    This description covers the major purpose and essential functions of the job. It is not intended to give all the details or a step-by-step account of the way each task is to be performed. Employees may receive other job-related instructions and be required to perform other job-related work requested by their manager. All requirements are subject to possible modification to provide reasonable accommodation to qualified individuals with disabilities.

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