What are the responsibilities and job description for the Urgent Care Brand Development Representative position at American Family Care New Garden?
Benefits:
- Competitive salary
Summary
To market and increase general awareness of a new urgent care medical clinic. This job is to introduce the clinic and its medical services to local businesses, physicians and consumers. Main focus will be to meet with small business owners and HR/benefits manager of mid-to-large business and agencies, and have the clinic added to their employee referral panels for employment-related physicals and injury/illness care. Another key factor will be to increase overall community awareness of our services, and brand American Family Care to consumer through ongoing marketing and sales events.
Company Overview
American Family Care (AFC) is the parent company of AFC Franchising, LLC (AFCF). AFC Urgent Care New Garden in Greensboro, NC is a franchised location of AFC. This position is employed by the local center, and reports directly to the local Center Administrator and Franchisee.
Job Summary
To sell and market urgent care medical services to local businesses, physicians, and consumers. The main focus will be to grow the patient counts per day, increase the number of local businesses using our services, and brand American Family Care to the consumer through marketing and sales events.
Responsibilities
- Increase the total number of patients per day
- Major focus on developing strategies to increase market awareness of urgent care, especially regarding occupational health services in the local area;
- Develop definitions of target markets, business opportunities, and customers through data mining, research, and experience
- Represent the company through calling on local businesses, medical practices, presentations, or industry events and assume full accountability for the ongoing management of these opportunities
- Develop and manage the departmental budget
- Establish and maintain effective, positive working relationships with all departments, center, and corporate employees, and franchisees.
- Other duties and responsibilities as assigned.
Qualifications
- Please note: this is NOT a commission-based position. We anticipate that there will be profit sharing opportunities as the business grows. The initial goal here is to increase overall awareness and build relationships;
- Professional appearance and friendly demeanor;
- Successful B2B experience developing, implementing, and achieving results with sales and marketing strategies
- Ability to conduct face to face sales appointments, cold and warm calling, including but not limited to direct-to-consumer, business, and physicians
- Strong organization and communication skills
- Possess the skills to be independent, motivated, and results-driven in establishing new business, following through with communication with all accounts, and being held accountable for the growth of business
- Experience with and/or willingness to work with Salesforce (or similar); and Microsoft Office Products.
- Each franchise-owned and operated location recruits, hires, trains and manages their own employees, sets their own employment policies and procedures, and provides compensation and benefits determined by that franchise owner. This position has a strong potential to grow as AFC New Garden grows.
Salary : $20 - $30
