What are the responsibilities and job description for the Content Marketing Specialist position at ANCHOR INTERNATIONAL PARTNERS LIMITED?
Job Description
Job Description
We are looking for a skilled and creative Content Marketing Specialist to join our dynamic team. If you're passionate about storytelling, content creation, and driving brand awareness, we want you to be part of our growing team!
Key Responsibilities :
- Develop and execute content marketing strategies that align with business objectives and target audience needs.
- Create and optimize engaging, high-quality content for blogs, website pages, social media, newsletters, and more.
- Collaborate with the design and marketing teams to produce multimedia content (graphics, videos, infographics).
- Manage and maintain the editorial calendar to ensure timely content publication across various channels.
- Conduct keyword research and implement SEO best practices to drive organic traffic and improve content performance.
- Track and analyze the performance of content using analytics tools (Google Analytics, social media insights, etc.) and adjust strategies accordingly.
- Collaborate with internal teams and external partners to develop content that supports product launches, promotions, and brand initiatives.
- Stay up-to-date on industry trends, competitor activity, and content marketing best practices.
Requirements :
Why Join Us?
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