Marketing Events Manager

ANDMORE is an omnichannel wholesale marketmaker that fuels opportunities for wholesale buyers and sellers to connect, grow and prosper through physical markets, design centers, and digital channels. The company owns and operates more than 20 million square feet of premium event and showroom space, hosting live events in Atlanta, High Point, N.C., Las Vegas, and New York City. By pairing face-to-face events with always-on digital channels, ANDMORE provides truly omnichannel business platforms for its global customer base. 

What You’ll Do

The Manager, Marketing Events & Brand Partnerships is responsible for the strategic development, planning, and execution of experiential marketing initiatives across Atlanta’s Gift & Home markets and events (approx. 12 events annually), as well as year-round designer and partnership-driven activations. This role blends high-level event strategy, production execution, sponsorship development, and brand collaboration into a dynamic leadership position focused on enhancing customer experience, driving engagement, and elevating the company’s brand presence.

Position Responsibilities

• Conceptualize and implement immersive events including food & beverage experiences, educational programming, and curated activations, as part of an integrated marketing campaign as defined by leadership.
• Lead production and onsite execution of 15 events per market, including managing venues, schedules, run-of-show documents, and cross-departmental coordination.
• Collaborate on market-wide campaigns to align event design with broader marketing and visual direction.
• Partner with Integrated Marketing Content & Community team on implementation of speakers identified through the team’s speaker procurement process.
• Spearhead the staging and atmosphere/experience of event and sponsor-driven venues (including sponsored-lounges and seminar rooms) with logistical support of Operations department
• Manage post-event analytics including attendance tracking, feedback collection, and ROI reporting.
• Identify, pitch, and secure brand partnerships and activations that align with key seasonal themes, buying categories, and audience segments.
• Develop and oversee activation plans for brand partners including product placement, customization details, sampling stations, and VIP gifting.
• Coordinate with vendors for event execution (e.g., rental companies, embroiderers, illustrators, Catering etc.)
• Maintain strong relationships with brands and vendors to encourage repeat participation and collaboration.
• Partners with leasing and sponsorship to generate leads and initiate outreach for unique partnership opportunities.
• Develop brand relationships through personal outreach and communication.
• Oversee implementation of marketing events, ensuring that headshots, descriptions, sponsors and other relevant information are accurately captured in all marketing communications including signage, collateral, creative, website, email and others
• Serve as a key marketing contact during event setup, execution, and breakdown periods.
• Lead pre-market walkthroughs with operations, Aramark, development, and advertising.
• Manage all event-related assets (logos, imagery, speaker bios, headshots, descriptions, product credits, etc.) in digital asset systems.
• Coordinate travel and logistics for talent, speakers, and VIPs.
• Ensure events are well-staffed, including oversight of temporary labor when applicable.
• Own event budget from planning through reconciliation: forecasting, optimization, and vendor negotiations.
• Draft and manage contracts for service providers, speakers, and sponsors.
• Ensure execution is on time, within scope, and aligned with brand standards.

Qualifications

• Bachelor’s degree in marketing, Events, Communications, or related field.
• 5–7 years of experience in event production, brand partnerships, or experiential marketing.
• Proven experience managing large-scale, multi-event environments with multiple stakeholder input.
• Strong understanding of home, lifestyle, and/or retail industries.
• Strong communication, negotiation, and vendor management skills.
• Excellent interpersonal skills—the individual builds relationships with colleagues at all levels, prospective candidates, and third-party vendors; can work with minimal supervision in a professional, courteous manner while demonstrating diplomacy, tact, and discretion.
• Customer service orientation—the individual has a passion for meeting and exceeding the needs of internal and external customers and will be a strong team player.
• Excellent oral communication—the individual speaks clearly and persuasively in positive or negative situations, can effectively present information and respond to questions from employees, customers, and the public.

Why you’ll love working at ANDMORE.

Our Team Members are our most critical asset. The foundation for our success is built on teamwork, talent, creativity, hard work, and dedication. Together, we truly have a transformational opportunity to positively impact the industries in which we work. We are pleased to offer a wide array of comprehensive benefit programs and services that you would expect to see at a great company like ANDMORE including competitive medical, dental, vision, EAP, FSA, and 401k Retirement Match to name just a few. There are also a few differentiators like unlimited PTO, paid parental leave, BYOD (cell phone compensation), tuition reimbursement, Workplace Rewards providing discounts to a wide variety of consumer products and services, a “seed” grant of at least $750 annually into your Value HSA Plan, and considerably more!

Diversity creates a healthier atmosphere: ANDMORE is an Equal Employment Opportunity/Affirmative Action employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

About ANDMORE

ANDMORE is an omnichannel wholesale marketmaker that fuels opportunities for wholesale buyers and sellers to connect, grow and prosper through physical markets, design centers, and digital channels.

We are unique in that we own and operate the largest wholesale showroom buildings in the world where retailers and designers come to purchase products for their stores or clients – like a shopping mall for wholesalers. We also recognize that purchasing happens all year long, not just during market weeks, so we provide digital opportunities for buyers and sellers to connect anytime, anywhere as customer needs dictate.

ANDMORE is a Blackstone and Fireside Investments portfolio company. For more information, visit www.ANDMORE.com.

Salary : $750