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Media Sales Account Executive

Antietam Broadband
Hagerstown, MD Full Time
POSTED ON 10/3/2023 CLOSED ON 10/27/2023

What are the responsibilities and job description for the Media Sales Account Executive position at Antietam Broadband?

Antietam Broadband has an immediate opening for a Media Sales Account Executive! We are looking for someone with a winning attitude that is highly motivated.  This position is responsible for generating revenue through the sale of all our cable television and digital advertising products.  A successful candidate will enhance relationships with current accounts and target potential advertisers to acquire new accounts. A wide degree of creativity and latitude is expected to develop advertising programs that address client needs and grow revenue. Well-developed organization and planning skills will ensure your success in servicing the account including managing the order, working to reach sales quotas, complying with Company deadlines, handling the credit and billing collection processes, and preparing sales reports for manager.  This is a collaborative team based position that requires a solid knowledge of competing media, marketing and industry practices.

This position is NOT remote.  Your earning potential is uncapped with our commissions! Apply today!

Responsibilities Include:

  • Studies and understands all facets of the media products and services offered
  • Trains in various sales tactics and approaches approved by the company
  • Approaches potential clients through new leads, cold calls, existing relationship, promotional events, or other means
  • Delivers a skilled sales pitch to potential clients, either by phone or in person, to secure a sale
  • Explains the benefits and potential audience of specific media offerings to potential clients
  • Details pricing and negotiates costs when necessary
  • Facilitates successful sales by collecting client information and providing order information to the company
  • Tracks every media purchase made to ensure that it is completed accurately and on time
  • Keeps accurate notes detailing all client interactions and activities
  • Works to maximize sales and meet quotas in the short and long term
  • Maintains excellent relationships with all internal and external colleagues and clients
  • Travel to see clients or agency representatives, participate in industry or community events and trainings
  • Meet clients from time to time outside of normal business hours when necessary
  • Bonus compensation plan when exceeding budget and/or exceptional sales performance

You will need to have:

  • Bachelor’s degree in business, marketing or communications or commensurate work experience
  • 1 year of media experience, preferably digital marketing is required
  • Prior experience with television and digital advertising sales experience preferred
  • An understanding and knowledge for digital advertising products including SEO, SEM, targeted programmatic display, streaming television, video pre-roll, email marketing, social media advertising, and device ID
  • Experience in consultative selling process, including pre-call prospecting and setting appointments, completing a comprehensive needs analysis with potential clients, creating proposals, and presenting and closing business
  • Ability to use a CRM to track sales activity and revenue
  • The ability to use research materials and data to create advertising solution proposals
  • The ability to assist clients with advertising copy and coordinating the production and scheduling of advertising in collaboration with other departments
  • Strong client and agency contacts; well networked
  • Strong desire to bring positive energy and strong sales activity to the team
  • Keen ability to identify and present big picture concepts, yet pay attention to detail
  • Strong written and verbal communication skills
  • Ability to multitask, be detail-oriented and reliable
  • Proficiency in Microsoft Suite of products, CRM and other internal systems
  • Outstanding customer service skills
  • Reliable car/transportation and valid driver’s license required
  • Outgoing personality, Interpersonal Skills, Persuasiveness, Likeability, Confidence, Resilience, Creativity, Adaptability, Organized and good listening skills

When you join Antietam Broadband….

You’ll be joining an award-winning company and team.  We will not only offer you a full range of benefits, including group health & dental insurance, 401(k) program with company match, generous PTO program, a company wellness program, employer paid short and long term disability, and more!  We are a great place to work because we are committed to providing an environment that gives each employee the opportunity to nurture their gifts and achieve their potential.   Our mission is to pass on to the next generations of customers, employees, communities, and owners an organization that is even stronger and better than what it is today.

Schurz Communications and its subsidiaries strategic objectives:

  • We will attract, invest in, communicate with, and retain top talent.
  • We will dynamically grow revenues by building and nurturing mutually beneficial and profitable customer relationships.
  • We will innovate, partner, experiment and create a better future together.
  • We strive to continuously improve operating performance to ensure sustained growth.
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