What are the responsibilities and job description for the Marketing Manager position at Anytime AI?
Job Title: Marketing Manager
Company: Anytime AI
Location: NY or remote in the US
Type: Full-time
About Anytime AI
At Anytime AI, we are building the Premier AI Legal Assistant for Plaintiff Lawyers, leveraging the most cutting-edge Generative AI technologies. We empower attorneys by automating essential workflows in personal injury cases, facilitating legal research, auto-drafting legal memos, and analyzing legal documents and medical records to expedite fact-finding. Our secure solution can responsibly help lawyers reduce up to 90% of manual efforts, enabling them to better serve their clients and positively impacting the lives of millions.
Position Overview
As a Marketing Manager at Anytime AI, you will lead and execute strategic marketing initiatives to enhance brand positioning, drive customer acquisition, and support company growth. You will develop content strategies, manage digital advertising, optimize SEO, and coordinate event marketing. This is a dynamic opportunity to make a measurable impact in a rapidly growing Legal AI startup.
Responsibilities
- Press & Media Relations
Craft press releases and manage media outreach to generate inbound interest and increase brand awareness.
Build on past successes to expand media coverage and industry recognition.
- Content & SEO Strategy
Develop and execute content marketing strategies, including blog posts, website content, and e-newsletters.
Optimize content for SEO to boost organic traffic and improve search rankings.
- Digital Advertising
Manage Google Ads, Meta Ads, and other paid media campaigns to drive targeted traffic and maximize ROI.
Continuously monitor and refine ad campaigns based on performance analytics.
- Social Media Growth
Create and implement social media strategies to enhance engagement and grow a follower base.
Develop compelling social content aligned with brand voice and objectives.
- Event Marketing
Plan and coordinate webinars, conferences, and other events to generate leads and promote the brand.
Support Anytime AI’s presence at industry conferences, including booth sponsorships and speaking engagements.
- Email Marketing
Design and execute email campaigns, including segmentation and A/B testing, to nurture leads and drive conversions.
- Analytics & Reporting
Track and analyze key marketing metrics to refine strategies and demonstrate ROI.
Provide actionable insights to inform decision-making and optimize campaigns.
Requirements
- Experience: 3-5 years in marketing, preferably in AI, tech, or startup environments.
- Skills: A versatile marketing generalist with a can-do attitude. Proven expertise in press relations, content strategy, SEO, digital advertising, event marketing, and social media.
- Tools: Proficiency with marketing platforms like Hubspot, MailerLite, Zoho, Google Analytics, Google Ads, Meta Ads, and social media management tools.
- Results-driven: Demonstrated ability to deliver measurable results in customer acquisition, lead generation, and engagement.
- Collaboration: Strong interpersonal skills with the ability to work cross-functionally with sales and product teams.
- Adaptability: Thrives in a fast-paced startup environment and can pivot strategies when necessary.
What We Offer
- Competitive Salary and Benefits: Including founding member stock options.
- Healthcare: Choice of medical, dental, and vision insurance plans for you and your family.
- Flexible Work Environment: Remote or hybrid options are available.
- Growth Opportunity: Be part of an innovative Legal AI startup experiencing rapid growth and shape the future of AI in the legal industry.
- Professional Development: Work alongside a talented team and gain exposure to multiple domains including Marketing, Product Management, and AI technologies.
Why Join Anytime AI?
If you're passionate about marketing in the AI and legal tech space and eager to make a significant impact in a high-growth startup, we want to hear from you! Join us in transforming the way lawyers work with AI-driven solutions.
Anytime AI is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive environment for all employees.
Salary : $80,000 - $100,000