Area Sales Director

Core Ventures Area Director – Anytime Fitness Brand
Locations: New Haven, Hartford, Middlesex, and Tolland Counties

Let’s Build Something Amazing Together!
Are you ready to lead with passion, grow a thriving business, and make a real impact in people’s lives? We’re on the hunt for a driven, energetic, and people-focused Area Director to oversee 3 Anytime Fitness locations. This isn’t just a job—it’s an opportunity to flex your leadership muscles, build meaningful connections, and have fun while you’re at it!

Position Summary
As an Area Director, you’ll be the quarterback of operations, the coach for our team, and the champion for our members’ success. While direct fitness industry experience is preferred, it’s not required. What we value most is your can-do attitude, knack for inspiring others, and hunger for growth—both personally and professionally.

You’ll oversee multiple clubs, ensuring they thrive in every way possible. From driving profitability and delivering extensive sales coaching to leading hiring, training, and payroll preparation, you’ll wear many hats, but one thing’s for sure—you’ll never be bored!

Why Join Us?

• Earning Potential: $65,000–$95,000, with performance-based incentives.

• Benefits That Matter:

  • Retirement plan with company matching.

  • Comprehensive medical, dental, and vision insurance.

  • Paid time off to recharge.

• Perks You’ll Love:

  • Complimentary club memberships and personal training sessions.

  • Discounts on health and wellness products and services.

  • Continuing education opportunities to fuel your growth.

Essential Characteristics
We’re looking for someone who embodies these traits:

• Proactive and Self-Driven: You see what needs to be done and make it happen.

• Growth Mindset: Always learning, always improving.

• Adaptable: You roll with the punches and embrace change.

• Collaborative Spirit: You thrive in a team environment.

• Solution-Oriented: Challenges? You call them opportunities.

• Genuine Care: You truly care about our clients, members, and team.

Qualifications

• Bachelor’s degree in Business Administration, Management, or a related field (preferred).

• 3–5 years of proven experience in multi-unit management, sales leadership, or operations, preferably in the fitness industry.

• Background in sales, proven to drive revenue and hit targets.

• Strong leadership and team-building skills, with experience in coaching and mentoring staff.

• Excellent communication skills (verbal and written), with a customer-focused mindset.

• Proficiency in data-driven decision-making and financial management, including P&L oversight.

• Familiarity with HR functions, including hiring, onboarding, and performance management.

• Tech-savvy, with experience using Microsoft Office (Excel, Word, PowerPoint) and other management tools.

• Passion for health, wellness, and fitness, with a desire to positively impact others.

Your Responsibilities

• Lead 3 clubs to success by driving profitability and bottom-line growth.

• Coach and develop club staff to hit sales goals and deliver top-notch service.

• Spearhead business development initiatives to expand our reach.

• Oversee hiring, training, scheduling, and payroll management.

• Facilitate crucial conversations and foster a culture of accountability and excellence.

Ready to Elevate Your Career?
Join a company that’s not just about fitness—it’s about transforming lives. Take the lead in building strong teams, thriving clubs, and a connected community. Together, we’ll create something extraordinary.

We can’t wait to meet you!

Let’s do this! APPLY TODAY!

Equal Opportunity Employer

At Anytime Fitness, we are committed to maintaining an inclusive and diverse workplace. We welcome applicants from all backgrounds and strive to provide equal employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.

Salary : $65,000 - $95,000