What are the responsibilities and job description for the ABM Program Manager position at Apex Systems?
Job Details
Job#: 2067796
Job Description:
Account-Based Marketing Program Manager
Fully Remote - must work EST hours
7 month contract until Dec 2025 - likely to extend or convert to permanent
Hourly Compensation Range: $50-60 an hour
Duties:
We are seeking a highly skilled and detail-oriented Program Manager & Business Analyst to lead and optimize our Account-Based Marketing (ABM) / Account Based Experience (ABX) programs. This role will be responsible for managing strategic ABM initiatives, analyzing program effectiveness, and driving continuous improvements across marketing and sales efforts. The ideal candidate will have a blend of strategic thinking, program execution, data analysis, and cross-functional collaboration to support revenue growth and customer engagement.
Program Management:
-Develop and oversee the execution of ABM/ABX strategies in collaboration with marketing, sales, and customer success teams.
-Manage end-to-end ABM campaigns, ensuring alignment with target account strategies and business objectives.
-Oversee cross-functional workflows and ensure seamless coordination between teams to optimize ABM processes.
-Track and manage project timelines, budgets, and KPIs, ensuring all campaigns are delivered efficiently.
-Implement and maintain best practices for ABM/ABX initiatives, including personalized engagement tactics.
Business Analysis & Optimization:
-Analyze campaign performance, pipeline impact, and revenue influence of ABM/ABX programs.
-Provide data-driven insights and recommendations to optimize targeting, messaging, and engagement strategies.
-Leverage CRM, marketing automation, and analytics tools (e.g., Salesforce, Marketo, Demandbase) to track and report on key metrics.
-Identify gaps and opportunities for improving account engagement, customer experience, and sales enablement.
-Develop dashboards and reports to visualize ABM success and present findings to stakeholders.
Skills:
-Strong understanding of ABM/ABX strategies, frameworks, and tools (e.g., 6sense, Demandbase, Terminus).
-Proven experience with CRM (Salesforce), marketing automation (Marketo, HubSpot, Pardot), and analytics platforms.
-Ability to analyze complex data, derive insights, and translate them into actionable business strategies.
-Excellent project management skills, with experience in Agile methodologies being a plus.
-Strong communication and stakeholder management skills, with the ability to work cross-functionally.
-Experience in B2B SaaS, technology, or enterprise solutionsis highly preferred.
-Experience working with intent data, customer journey analytics, and personalization strategies.
-Proficiency in SQL, BI tools (Tableau, Power BI), or data visualization tools is a plus.
Qualifications
-4 years of experience in program management, business analysis, or a related role within B2B marketing, sales, or revenue operations.
-Certifications in ABM, Business Analysis, or Project Management(e.g., Pragmatic Institute, PMI, CBAP) is a plus
-Strong ABM experience
-Strong 1:1 marketing expereince
-Experience with ABM (demandbase is highly preferred), CRM, marketing automation and analytics platforms
EEO Employer
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at or .
Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.
Apex Benefits Overview: Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6 months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Apex team member can provide.
Job Description:
Account-Based Marketing Program Manager
Fully Remote - must work EST hours
7 month contract until Dec 2025 - likely to extend or convert to permanent
Hourly Compensation Range: $50-60 an hour
Duties:
We are seeking a highly skilled and detail-oriented Program Manager & Business Analyst to lead and optimize our Account-Based Marketing (ABM) / Account Based Experience (ABX) programs. This role will be responsible for managing strategic ABM initiatives, analyzing program effectiveness, and driving continuous improvements across marketing and sales efforts. The ideal candidate will have a blend of strategic thinking, program execution, data analysis, and cross-functional collaboration to support revenue growth and customer engagement.
Program Management:
-Develop and oversee the execution of ABM/ABX strategies in collaboration with marketing, sales, and customer success teams.
-Manage end-to-end ABM campaigns, ensuring alignment with target account strategies and business objectives.
-Oversee cross-functional workflows and ensure seamless coordination between teams to optimize ABM processes.
-Track and manage project timelines, budgets, and KPIs, ensuring all campaigns are delivered efficiently.
-Implement and maintain best practices for ABM/ABX initiatives, including personalized engagement tactics.
Business Analysis & Optimization:
-Analyze campaign performance, pipeline impact, and revenue influence of ABM/ABX programs.
-Provide data-driven insights and recommendations to optimize targeting, messaging, and engagement strategies.
-Leverage CRM, marketing automation, and analytics tools (e.g., Salesforce, Marketo, Demandbase) to track and report on key metrics.
-Identify gaps and opportunities for improving account engagement, customer experience, and sales enablement.
-Develop dashboards and reports to visualize ABM success and present findings to stakeholders.
Skills:
-Strong understanding of ABM/ABX strategies, frameworks, and tools (e.g., 6sense, Demandbase, Terminus).
-Proven experience with CRM (Salesforce), marketing automation (Marketo, HubSpot, Pardot), and analytics platforms.
-Ability to analyze complex data, derive insights, and translate them into actionable business strategies.
-Excellent project management skills, with experience in Agile methodologies being a plus.
-Strong communication and stakeholder management skills, with the ability to work cross-functionally.
-Experience in B2B SaaS, technology, or enterprise solutionsis highly preferred.
-Experience working with intent data, customer journey analytics, and personalization strategies.
-Proficiency in SQL, BI tools (Tableau, Power BI), or data visualization tools is a plus.
Qualifications
-4 years of experience in program management, business analysis, or a related role within B2B marketing, sales, or revenue operations.
-Certifications in ABM, Business Analysis, or Project Management(e.g., Pragmatic Institute, PMI, CBAP) is a plus
-Strong ABM experience
-Strong 1:1 marketing expereince
-Experience with ABM (demandbase is highly preferred), CRM, marketing automation and analytics platforms
EEO Employer
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at or .
Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.
Apex Benefits Overview: Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6 months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Apex team member can provide.
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Salary : $50 - $60
