What are the responsibilities and job description for the Product Marketer Job at Apex Systems in Glen Allen position at Apex Systems?
This range is provided by Apex Systems. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
65,000.00 / yr - $70,000.00 / yr
Additional compensation types
Annual Bonus
Talent Acquisition Senior Lead at Apex Systems
WHO WE ARE
Apex Systems is a leading global technology services business that incorporates industry insights and experience to deliver solutions that fulfill our clients’ digital visions. We provide a continuum of services, including strategy and enablement, innovation and productivity, and technology foundations to drive better results and bring more value to our clients.
At Apex Systems, we prioritize professional development, work-life balance, and fostering a collaborative culture. We value our team's well-being and recognize the importance of building strong relationships. That's why we organize regular team-building events and philanthropic days to give back to the community - fostering a sense of purpose and fulfillment among our team.
JOB DESCRIPTION
Apex Systems is seeking a dynamic and experienced Product Marketer to join our team. The ideal candidate will be responsible for developing and executing marketing strategies that drive awareness, engagement, and demand for our technology services. This role requires a blend of strategic thinking, creativity, and technical knowledge to effectively communicate the value of our services to potential clients.
- Develop Marketing Strategies : Design and implement comprehensive marketing plans to promote our technology services and drive revenue growth, including market research, competitive analysis, and customer segmentation.
- Content Creation : Develop high-quality marketing materials, including flyers, articles, web content, and social media posts, that effectively showcase the advantages and features of our technology services.
- Campaign Management : Plan, execute, and optimize multi-channel marketing campaigns to generate leads and drive conversions. This includes email marketing, webinars, events journey building, digital advertising and more.
- Collaboration : Work closely with the sales and technical subject matter experts to ensure alignment on messaging that supports sales efforts with effective marketing collateral.
- Performance Analysis : Monitor and analyze the performance of marketing campaigns using tools like Google Analytics and CRM systems. Provide regular reports and insights to improve future marketing efforts.
- Brand Management : Maintain and enhance the Apex Systems brand by ensuring all marketing materials are consistent with our brand guidelines and effectively communicate our value proposition.
- In addition, undertake strategic marketing initiatives to achieve business targets as well as other marketing duties assigned.
JOB REQUIREMENTS
OUR AWESOME BENEFITS :
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law.
Seniority level
Associate
Employment type
Full-time
Job function
Marketing
Industries
IT Services and IT Consulting
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Salary : $65,000 - $70,000
