What are the responsibilities and job description for the Social Media Coordinator position at APP Marketing?
Job Overview
We are seeking a creative and detail-oriented Social Media Coordinator to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience across various platforms. This role requires a passion for social media, strong communication skills, and the ability to analyze trends and metrics to drive engagement.
Responsibilities
- Develop, curate, and manage published content across social media platforms including Facebook, Twitter, Instagram, and LinkedIn.
- Create visually appealing graphics and videos using Adobe Illustrator and video editing tools to enhance posts.
- Monitor social media channels for trends, comments, and feedback while engaging with followers in a timely manner.
- Utilize Hootsuite or similar tools for scheduling posts and analyzing performance metrics.
- Conduct research on industry trends and competitor activities to inform content strategy.
- Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
- Implement SEO best practices in all social media content to improve visibility and engagement.
- Assist in public relations efforts by promoting events, announcements, and other newsworthy content through social media channels.
Requirements
- Proven experience in social media management or related fields.
- Proficiency in Adobe Creative Suite (especially Adobe Illustrator) and video editing software.
- Strong understanding of Google Analytics and other web analytics tools to track performance metrics.
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to work independently as well as collaboratively within a team environment.
- Familiarity with SEO principles and public relations strategies is a plus.
- Strong research skills to stay updated on industry trends and best practices.
If you are passionate about social media and eager to make an impact through creative content, we encourage you to apply for this exciting opportunity!
Job Type: Part-time
Pay: $20.00 - $23.00 per hour
Benefits:
- Health insurance
Schedule:
- 4 hour shift
Education:
- Bachelor's (Preferred)
Experience:
- Social Media Coordinator: 3 years (Preferred)
Language:
- Spanish (Preferred)
- English (Preferred)
Work Location: Hybrid remote in Katy, TX 77449
Salary : $20 - $23
