Measurement Strategist, Ad Platforms AMR

Summary

Posted: Feb 10, 2025

Role Number:200590616

At Apple, we believe in the power of technology to enrich people's lives. Everything we build is designed to empower people, including our advertising platform. We deliver ads in a way that benefits both customers and advertisers - helping people discover content, supporting creators, and protecting and respecting everyone’s privacy. Our technology makes advertising possible on the App Store, Apple News, Stocks, and Apple TV. We help developers and marketers of all sizes drive app discovery across the App Store. Our display ads on Apple News and Stocks let advertisers promote their products alongside trusted content in a brand-safe environment, while supporting publishers and journalists. Sponsorship integrations and experiences in live sports on Apple TV help advertisers connect with captivated audiences. Everything we do is with the unwavering dedication to privacy you expect from Apple. Because when advertising is done right, it benefits everyone! The Measurement Strategist team within Advertising Platforms is seeking a Measurement Strategist for our App Store Ads business. We are searching for someone with the analytical skills to identify, develop, and package unique insights for our advertisers. You will have the ability to convert these insights into a compelling narrative combined with the communication skills to co-deliver these insights direct to advertisers to advise, persuade, and ultimately change advertiser behavior.

Description

The Measurement Strategist joins the team responsible for evaluating, sourcing, refining and communicating studies & insights to help our advertising customers get the most value out of their investment in Apple Ads. In This Role You Will: - Support Partner Development team from both the business and technical lens to drive revenue growth. - Identify and conduct analyses to respond and solve sophisticated customer problems. - Work with large data sets, breaking it down into easily understandable stories, and communicate these narratives to clients and internal partners. - Partner with Data Insights team to identify the right metrics, measure the impact of client interactions; give ideas and provide feedback for new insights' development. - Liaise with internal teams such as data insights, privacy, product and marketing to ensure that proposed data sets honor Apple Ads’ privacy principles. - Collaborate with Product team to integrate successful pilots into customer facing reporting tools.

Minimum Qualifications

• Demonstrated experience in the digital advertising industry, in a data analyst or business/performance measurement role
• Sophisticated skills in SQL queries, Tableau and conducting analysis based on large data sets
• Experience in client facing interaction, including senior level executives

Preferred Qualifications

• Excellent communication, project management, and organizational skills to work closely with Partner Development and various cross-functional teams
• Understand business requirements, and handle sophisticated projects related to data-driven initiatives
• Strong personal code of ethics, integrity, and trust
• Strong communication skills and the ability to distill information from big data and results into simple concepts and actionable insights for a variety of audiences

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $115,100 and $216,900, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

More

• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.