Analyst, GTM Strategy & Planning

Overview

Are you ready for what’s next, now?

We’re looking for a GTM Strategy & Planning Analyst for our office in Alpharetta, GA. The position is fulltime. You’ll join an awesome team to support our growing customer base.

About the role

As a GTM Strategy & Planning Analyst, you will be at the center of the company’s strategic planning engine, supporting high-impact projects that shape how Sales, Marketing, and Services go to market. You’ll analyze market trends, model revenue potential, and help operationalize annual planning processes. This is an excellent opportunity for a strategic thinker with strong analytical skills to gain exposure to executive decision-making and drive meaningful impact.You’ll report to the Director of GTM Strategy & Planning and work collaboratively with leaders across GTM functions to support territory design, ICP development, forecasting, and market segmentation initiatives.

Key Responsibilities:

• Conduct market research, TAM/SAM/SOM analysis, and segmentation exercises to inform GTM strategy.
• Support the annual planning process including data modeling, headcount planning, and territory alignment.
• Assist with the creation of playbooks and strategic frameworks for new product launches and go-to-market motions.
• Build and maintain dashboards, reports, and models to support forecasting, KPI tracking, and strategic decision-making.
• Collaborate with stakeholders across Sales, Marketing, Finance, and Customer Success to gather inputs and validate planning assumptions.
• Help drive strategic initiatives and OKR tracking across the GTM Strategy team

About You

• 1–3 years of experience in strategy, business operations, revenue operations, or a similar analytical role.
• Proficient in Excel and PowerPoint; experience with Salesforce and BI tools like Power BI or Tableau is a plus.
• Strong quantitative skills with a working knowledge of financial modeling and forecasting techniques.
• Excellent attention to detail and organizational skills.
• Curiosity and a proactive mindset, with the ability to operate independently in a fast-paced environment.
• Clear communicator with the ability to present findings to stakeholders.
• Passion for learning GTM strategy in a high-growth SaaS company.

What’s in it for you?

Aptean offers competitive pay and robust benefit plans along with the opportunity to grow your career in a fast-paced, flexible and casual environment, an outstanding opportunity for career development and growth.  

About Aptean

At Aptean, our mission is to solve tomorrow’s unique challenges today with unrivaled, purpose-built software and superior customer experiences from people who care. Aptean is a global provider of mission-critical, industry-specific software solutions. Aptean’ s purpose-built ERP and supply chain management solutions help address the unique challenges facing process and discrete manufacturers, distributors and other focused organizations. Aptean’ s compliance solutions are built for companies serving specific markets such as finance, healthcare, biotech and pharmaceuticals, over 10,000 highly specialized organizations in more than 20 industries and 80 countries rely on Aptean to streamline their everyday operations. “At Aptean, our global and diverse employee base is our greatest asset. It is through embracing and understanding our differences that we are able to harness our individual power to maximize the success of our customers, our employees and our company.” –TVN Reddy

Aptean pledges to promote a company culture where diversity, equity and inclusion are central. We are committed to applying this principle as we interact with our customers, build our teams, cultivate our leaders and shape a company in which any employee can succeed, regardless of race, color, sex, national origin, sexuality and gender identity, religion, disability or age.

Celebrating our diverse experiences, opinions and beliefs allows us to embrace what makes us unique and to use this as an asset in bringing innovative solutions to our customer base.