What are the responsibilities and job description for the Advisor position at Arbor Hospice?
Req # 5423
The Advisor is responsible for maintaining existing business relationships and implementing strategic marketing initiatives, including business development and market expansion. Must be responsive to business partners’ needs and follow through on all aspects of requests, both written and verbal. Makes presentations to various groups to promote NorthStar Care Community.
Essential Functions:
- Acts as agency liaison for identified community partners or territories to provide information to provide information on our services, expand referral sources, maintain current positive relationships, and promptly resolve any issues or concerns.
- Works in partnership with Business Development leadership and other key staff to develop strategy, identify targeted community partners, and establish initial and on-going contact.
- Calls on new and existing referral sources, educating them about agency programs and services and how to gain access to these services.
- Actively participates in networking opportunities such as lunches, health fairs, and other community events, including those focused on Advance Care Planning, to enhance the role of the organization in the community and promote the agency as an effective member of the healthcare delivery system.
- Acts as the primary go-between for identified community partners and our agency to assist in effectively meeting the needs of the facility. Works with facility personnel and agency clinical management to ensure quick response to identified concerns or suggestions for improvement of services.
- Plans, organizes, and conducts educational in-services and other appropriate educational opportunities to community partners and potential referral sources to enhance the role of the agency in the community.
- Demonstrates an understanding of and commitment to the Hospice philosophy of care, agency mission, and vision.
- Ensures that all necessary information is shared with appropriate personnel.
- Understands and complies with Hospice Medicare and Medicaid conditions of participation.
- Complies with applicable local, federal, and state regulations, compliance guidelines, privacy protections and protected health information.
- Actively participates in organization-wide performance improvement activities.
- Adjusts to changes in workload and schedules based on changing departmental organizational priorities.
- Participates in internal and external education, training, in-services, quality improvement initiatives, meetings, team functions and other activities to promote personal and professional growth.
- Adheres to organizational Code of Conduct, policies, procedures, protocols and processes and all regulatory and legal requirements.
- Adheres the NorthStar standards to care for every person, every time, 100% of the time.
Working Relationships:
Internal: Works collaboratively with the department’s management team, admissions team and the customer care team. Extensive contact with all members of the interdisciplinary team/support staff, management and volunteers.
External: Frequent contact with the community, including patients, families and facilities.
Qualifications:
- Bachelor’s Degree preferred, with a concentration in business, health care administration or related field. An Associate’s degree and/or the equivalent amount of progressive work experience may be considered.
- Three (3) to five (5) years sales/marketing experience, previous experience in healthcare or related field highly desirable, healthcare sales/marketing preferred.
- Proven record of implementing strategic marketing initiatives, including business development and market expansion.
- Must possess excellent interpersonal skills, sound judgment, effective organizational, prioritization and follow-through skills, attention to detail, tact, dependability, emotional intelligence, the ability to promote positive, constructive relationships with communication and collaboration at all levels and the ability to maintain confidentiality.
- Must be eligible to work in the United States.
- Demonstrated ability to close deals that lead to increased business.
- Must demonstrate strong proficiency in Microsoft Office products.
- Must be able to read, write and speak English and be able to effectively communicate orally and in writing in internal and external relationships for all essential job functions.
- Must be able to coordinate several tasks simultaneously while maintaining a high degree of efficiency and accuracy. Must possess the ability to function under stress.
- The physical demands of the position include: vision, effective speech and hearing for extensive telephone contact; repetitive motion; driving or riding in a motor vehicle; standing, sitting, walking, bending, reaching, and stretching; and lifting up to twenty five (25) pounds unassisted.
- Proof of current tuberculin testing required. Patient/facility contact will not be allowed until tuberculin clearance is documented.
- Must be able to work variable hours/shifts and/or days, including weekends, based on business and referral source needs. Must have the ability to occasionally work extended days, as necessary.
- Must have reliable transportation.