What are the responsibilities and job description for the Marketing Liaison position at Arcadia Care?
Marketing Liaison
SUMMARY:
The Sales and Marketing Liaison is responsible for acting as a liaison for skilled nursing facility. This person will be responsible for building relationships with hospitals, which generate patient referrals and admissions.
BENEFITS OFFERED:
Paid Vacations: Rolls over each year
Paid Sick Time
Paid Holidays
Daily, Weekly, Monthly Employee Appreciation Events
Birthday, Anniversary Celebrations
Health, Dental, Vision, 401K, and more available
Company Paid Life Insurance – at no cost to you
Free Employee Assistance Programs: Professional support & Guidance on Family, Money, Health, Legal Services and more
Huge Discounts at all major retailers (Walmart, Costco, etc.) at no cost to you!
Virtual Visits with Doctors 24/7, without setting up additional accounts or apps
Paid Break Time for Nursing Mothers
Time Off to Vote
ESSENTIAL DUTIES AND RESPONSIBILITIES:
2 to 3 years of sales and/or marketing in healthcare; long-term care marketing experience preferred.
Familiarity with the admissions process at a sub-acute, SNF or rehab facility.
Experience with understanding insurances Medicare, Medicaid, and Managed care subacute guidelines.
Must have the ability to establish good working relationships with social workers, nurses, Physicians, and case managers in assigned hospitals and other medical facilities as appropriate and indicated.
Excellent organizational skills with a detail orientation towards documentation.
Superior follow-up skills and ability to organize and prioritize numerous tasks.
Professional telephone skills with the ability to handle referral calls effectively and efficiently, meeting the needs of the referral sources and families.
Computer experience and understanding of hospitals EHR system is preferred.
Primary sales and marketing representative for managing hospital/community referrals and admissions.
Develop strong relationships with case management personnel and identify new opportunities for alignment, partnering, and growth.
Work with facility admission team to develop monthly plans and strategies to generate new business.
Participate in monthly reports on sales activity, competitor/referral source changes in the marketplace and develop marketing plan
Assure that the admission process is seamless and positive, including but not limited to identifying all necessary device/equipment and immediate medical needs necessary to ensure a smooth transition to the facility.
Communicate critical and/or strategic changes to hospital functions, relationships, programs, and opportunities.
QUALIFICATIONS:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements below are representative of the knowledge, skill, and/or ability required.
Must possess, as a minimum, a high school diploma or GED.
Be knowledgeable with Microsoft Office (Outlook, Word, Excel).
Must have patience, tact, cheerful disposition, and enthusiasm, as well as must be willing to handle residents, staff, and visitors, based on whatever maturity level at which they are currently functioning.
