What are the responsibilities and job description for the Senior Field Marketing Manager position at Archive360, Inc.?
About the job
Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.
At Archive360, we're on a mission to help organizations reduce the risk of migrating their growing volumes of data to the cloud, and securely manage it there. Our patented software platform brings control, context and compliance to digital transformation and cloud adoption through secure onboarding, classification and management. We empower enterprises, government agencies and IT services providers around the world to securely address tough issues regarding the retention, disposition and availability of their data in the cloud.
The Opportunity
This is an excellent opportunity to join a high-growth business where innovation and results are at the forefront of our corporate culture. You’ll be joining a growing marketing team as an experienced, dynamic, creative B2B marketing professional who knows how to think strategically and can roll up their sleeves to build and execute demand generation programs that support our expanding sales teams and help communicate the benefits of our business to diverse audiences across multiple industries.
We’ll count on you to :
- Plan, build and execute integrated, multi-channel marketing campaigns that effectively attract and engage target personas to drive selling opportunities for the North America Commercial sales team.
- Work directly with the account executives in your territory to support their target account and customer growth strategies.
- Build repeatable and scalable 1 : few programs for high-value target accounts in alignment with sales strategies.
- Work with our channel partners to build and execute partner-specific campaigns, programs and events in territory.
- Collaborate with your fellow team-mates on the successful planning and execution of ABM marketing campaigns.
- Champion the use of data-driven insights to optimize marketing campaigns, focusing on key performance metrics to enhance lead quality and increase conversion rates.
- Utilize our marketing tech stack (marketing automation and CRM tools) to execute and manage impactful lead generation campaigns, including email marketing, nurture, and drip campaigns.
- Leverage your social media marketing experience to coordinate and execute social posts.
- Report on activities and monitor against KPIs and agreed metrics.
What Would Make You Stand Out
Position Requirements
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