What are the responsibilities and job description for the Social Media Manager & Marketing Assistant position at Arden's Garden?
Join our juice-tastic team as our Social Media & Marketing Guru! Are you passionate about creating fresh, fun, and engaging content that captures hearts and thirsts? Then we want YOU to be the mastermind behind our social media channels and marketing campaigns! Come help us quench our thirst for success and make a splash in the juice industry.
Social Media Management:
No phone calls, please. We will be contacting the chosen candidates.
Scope of responsibilities
Social Media Management:
- Implement and manage the company’s existing social media strategy across all platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, YouTube).
- Create, schedule, and publish platform-specific content (posts, graphics, videos, etc.) that aligns with brand guidelines.
- Monitor and engage with followers to foster community growth and brand loyalty.
- Track, analyze, and report social media performance metrics to optimize future content.
- Manage the company’s influencer program, including outreach, relationship building, and performance tracking.
- Coordinate PR packages for influencers, media, and collaborators to ensure timely delivery and maximum exposure.
- Develop and execute creative brand partnership campaigns to drive brand awareness and engagement.
- Assist in the development and execution of marketing campaigns, ensuring alignment with brand objectives.
- Take ownership of the company newsletter, including content creation, scheduling, and analytics.
- Conduct competitor analysis and market research to inform marketing strategies.
- Prepare and present regular marketing performance reports, highlighting key insights and recommendations.
- Design basic visual assets such as posters, in-store collateral, flyers, and digital graphics in line with brand aesthetics.
- Assist in collaborations with the Company’s Graphic Designer.
- Support other departments by creating marketing materials as needed.
- Schedule and coordinate marketing and creative meetings, ensuring timely follow-ups and task management.
- Maintain organized documentation of marketing activities, assets, and campaigns.
- Coordinate and oversee brand events and activations.
- Stay up-to-date with industry trends and best practices to ensure innovative and effective marketing efforts.
Qualifications & skills we look for:
- Previous experience in social media content creation and platform management is required to be considered for this position.
- Experience with professional photography is not required but is preferable
- Expert knowledge of social media platforms, including Facebook, Instagram, Snapchat, Twitter, YouTube, Pinterest, etc.
- Strong visual storytelling skills with a keen eye for aesthetics and design
- Experience with Adobe Creative Suite, including Photoshop and Illustrator, is a plus.
- Passion for health, wellness, and sustainability
- Reliable form of transportation
- Very strong organizational skills and ability to work effectively with minimal supervision
No phone calls, please. We will be contacting the chosen candidates.
