What are the responsibilities and job description for the Director of Business Development position at Ardent Home Health and Hospice of Fresno?
At Ardent Home Health and Hospice, Our patients and their loved ones are the center of our work. Our team of professionals has a passion for providing superior, thoughtful care, and works to improve the quality of life for our patients, their loved ones, and caregivers by creating an atmosphere of acceptance and respect for all.
At Ardent, our culture is nurtured by our core values: Celebration, Accountability, Passion for Learning, Loving One Another, Intelligent Risk, Customer Second, and Ownership. Your growth is important to us. We set individual and team goals to ensure that we continue to grow together and serve our patients & their families at the highest standard.
Join a dynamic company that believes in a team approach and focuses on doing what is best for our patients. As a Director of Business Development with Ardent, you will have the opportunity to advance your career while receiving strong compensation and excellent benefits.
JOB SUMMARY
The Director of Business Development is responsible for managing all aspects Ardent's marketing including managing the members of the marketing team, establishing and maintaining positive relationships with customers and referral sources, responding to customer requests and concerns, and negotiating service contracts with managed care organizations, government agencies, and other payers.
DUTIES & RESPONSIBILITIES
- Directs all daily marketing operations including providing direct oversight of the establishment and implementation of marketing initiatives.
- Ensures maximum third party reimbursement through effective negotiation of service contracts with managed care organizations, government agencies, and other payers.
- Assists the Executive Director/Administrator in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department. Monitors allocation of resources according to budgetary limitations.
- Continuously conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary volume projections.
- Works with the Director of Nursing to establish marketing techniques for specialty Clinical Programs.
- Employs marketing and promotional initiatives to achieve budgetary volume projections.
- Establishes and maintains positive working relationships with current and potential referral and payer sources.
- Builds and monitors community, customer, and payer and patient perceptions of Ardent Home Health and Hospice as a high quality provider of services.
- Provides leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs.
- Maintains comprehensive working knowledge of Ardent's markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
- Monitors and reports cost effectiveness of marketing efforts.
The above statements are only meant to be a representative summary of the major duties and responsibilities performed by the employee of this job. The employee may be requested to perform job-related tasks other than those stated in this description.
JOB REQUIREMENTS
- Bachelor's degree in Marketing, Business Administration, or related field preferred, but not required.
- At least three years of experience in health care marketing management preferably in home health or hospice care operations.
- Demonstrated ability to supervise and direct professional and administrative personnel.
- Knowledge of corporate business management.
- Demonstrates good communications skills, negotiation skills, and public relations skills.
- The ability to drive and/or have access to transportation for agency related travel (e.g. community partners, patients, etc.) is an essential function of the job. Must have and maintain a valid driver’s license, maintain automobile insurance coverage and have access to an automobile.
Why Ardent Home Health and Hospice?
Ardent Home Health and Hospice is part of the Cornerstone Group with about 75 home health and hospice agencies throughout the country. While we are part of a large family, we operate as a local team. We understand we are nothing without great employees! It is through our team’s dedication to deliver life changing service that we become the “provider of choice” in the community that we serve. Join a culture of high performers who are on a mission to create the best Home Health and Hospice agency in the Central Valley!
What makes us unique? At Ardent Home Health and Hospice, we foster an environment where clinicians and staff members have an unprecedented level of freedom to create and implement the programs that will best serve their patients and communities. We operate with the Core Values of CAPLICO in mind:
- Celebration
- Accountability
- Passion for Learning
- Love One Another
- Intelligent Risk Taking
- Customer Second
- Ownership
We’d love to meet with you if you are passionate about giving exceptional patient care and creating the best Home Health and Hospice agency in the Central Valley!
Job Type: Full-time
Pay: $90,000.00 - $140,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Tuition reimbursement
- Vision insurance
Supplemental Pay:
- Commission pay
Work Location: On the road
Salary : $90,000 - $140,000