What are the responsibilities and job description for the REMOTE - Web Marketing Manager Job at Ardmore Home Design, Inc. in City of Indus position at Ardmore Home Design, Inc.?
About the Company Ardmore Home Design (AHD), founded in 2008, is a privately owned, founder-led, fast-paced, entrepreneurial company where we value people with strong skills to make our products and processes better every day. We design, sell, and distribute luxury home décor globally to interior designers and boutique / luxury retailers. The AHD family of wholesale brands includes Made Goods (flagship furniture made from unique materials), Pigeon & Poodle (home and bath accessories), Blue Pheasant (handcrafted tabletop products) and Burton James (benchmade upholstery). We are looking for a dynamic and visionary Marketing Director to spearhead our marketing initiatives. The ideal candidate will excel in collaboration, adaptability, leadership, and strategic thinking, working closely with our internal teams, Sales Directors, and company Founders. This role will oversee the development and execution of comprehensive marketing and communication strategies, ensuring that the branding and image of each wholesale brand is effectively represented. Additionally, the Marketing Director will create an annual Marketing Plan, manage the Marketing budget, and guide the Marketing team to meet both current and future strategic objectives. Develop, implement and oversee marketing strategies and campaigns to strengthen the company’s market presence and ultimately drive revenue. Working with the VP of Brand on overall creative vision, oversee all creative projects including graphic design, photography, print, email and content creation. Align PR and social campaigns to amplify marketing strategies. Create and manage a Marketing Calendar based on product launches, initiatives or strategies set by Sales and company leadership. Strategically create the annual Marketing Budget. Measure the performance of marketing campaigns and e-blasts based on Key Performance Indicators (KPI’s). Grow and develop the Marketing team by identifying key strengths & opportunities. Guide the Marketing team on a daily basis, helping them to prioritize projects, problem solve and manage expectations. Partner with company leadership and with cross-functional teams to lead successful internal marketing, sales or company-wide initiatives. Direct outside creative agencies and freelancers when needed. Minimum of (5) years’ experience managing a Marketing Department BA in Marketing and Communications, Business Administration or relevant field Excellent project management and organizational skills Combination of creative and strategic thinking with attention to detail Able to craft marketing concepts that are brand building, brand appropriate, executable and distinctive Analytical and data driven Familiar with luxury brand marketing and, ideally, home décor specifically Ability to work on a computer and mobile phone for multiple hours, with frequent interruptions. Required to use stairwells to attend meetings and engage with employees on multiple floors throughout the building. Reasonable accommodations may be made to qualified individuals with disabilities to enable them to perform the essential functions of the role.
