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VP of National Sales

AriZona Beverage Co.
Woodbury, NY Full Time
POSTED ON 4/27/2025
AVAILABLE BEFORE 5/25/2025

AriZona Beverages, founded in Brooklyn, N.Y. in 1992, is proud to be a family owned and operated American company. AriZona’s mission is to offer top quality beverages in uniquely designed packages that are accessible and affordable. AriZona Beverages — makers of the number one ready-to-drink Iced Tea in America - holds a unique position in the global beverage industry with its iconic $0.99 big can and “keeping it real” no frills approach to the consumer market. AriZona never pays for glitzy advertising campaigns to gain consumer loyalty and is constantly ahead of the curve, carving out trends without the use of focus groups and market research. With a loyal following across various demographics, AriZona pulls its own inspiration from its fierce social media following and devoted fan base.


SUMMARY/OBJECTIVE


As the Vice President of National Sales for Large Format, you will play a pivotal role in leading and managing our sales operations in the U.S. You will be responsible for overseeing a team of sales professionals and a broker network, driving revenue growth and profitability, and managing relationships with over 100 customer accounts. In addition, you will be instrumental in expanding both our non-alcohol and alcoholic beverage business, fostering strong partnerships with key stakeholders, and driving the success of our large format channel. With a strategic focus on managing sales volume, revenue, and profitability, you will directly contribute to our company's overall success and market leadership.


ESSENTIAL FUNCTIONS


  • Lead, mentor, and manage a high-performing sales team of NAE’s, providing guidance, motivation, and professional development to achieve sales targets and objectives.
  • Develop and execute strategic sales plans, initiatives, and programs for both National and Regional customers, aligned with the company's overall sales and growth strategies.
  • Establish and nurture strong relationships with existing customers while proactively identifying and pursuing new business opportunities to expand market share and increase sales revenue.
  • Oversee the management of our broker relationships, ensuring exceptional customer satisfaction and timely resolution of any issues.
  • Drive growth in the alcoholic beverage business segment, leveraging your industry expertise and market insights to capture market share and drive revenue.
  • Collaborate closely with cross-functional teams, including Marketing, Supply Chain, and Finance, to ensure alignment and execution of sales strategies.
  • Analyze sales data, market trends, and competitive landscape to identify opportunities for business expansion and improvement.
  • Take ownership of managing a substantial sales volume, targeting profitability, and achieving revenue goals.


QUALIFICATIONS & SKILLS


  • Bachelor’s degree in business or a related field; MBA preferred.
  • A minimum of 15 years of progressive experience in sales roles within the beverage industry, with at least 5 years in a senior leadership position.
  • Proven track record of successfully managing and leading high-performing sales teams of 10 individuals.
  • Strong expertise in the non-alcoholic and alcoholic beverage markets, with a deep understanding of warehouse distribution and large format channels.
  • Exceptional strategic thinking, business acumen, and problem-solving skills.
  • Excellent communication, negotiation, and presentation abilities.
  • Analytical mindset with the ability to interpret sales data and market trends to drive informed decision-making.
  • Demonstrated experience managing large sales volumes and driving revenue growth.
  • Proven ability to cultivate and maintain strong relationships with customers and stakeholders.
  • Entrepreneurial mindset with a passion for innovation and driving business growth.


SUPERVISORY RESPONSIBILITY


Sales Team of 10 individuals and brokers


WORK ENVIRONMENT


Hybrid, with onsite work required in Woodbury, Long Island about 50% of the time when not on the road travelling


PHYSICAL DEMANDS


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job.


While performing the duties of this job, the person is regularly required to sit, stand and walk.


OTHER DUTIES

Please note this Job Description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Salary : $120,000 - $140,000

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