What are the responsibilities and job description for the Vice President, Demand Generation (Marketing) position at Armis Security?
Armis, the cyber exposure management & security company , protects the entire attack surface and manages an organization's cyber risk exposure in real time. In a rapidly evolving, perimeter-less world, Armis ensures that organizations continuously see , protect and manage all critical assets - from the ground to the cloud . Armis secures Fortune 100, 200 and 500 companies as well as national governments, state and local entities to help keep critical infrastructure, economies and society stay safe and secure 24 / 7.
Armis is a privately held company headquartered in California.
Armis is seeking a dynamic and visionary Vice President, Demand Generation to lead our global marketing efforts in driving commercial success. This role is critical in ensuring the alignment and performance of our demand generation strategy across all markets, channels and verticals.
Reporting directly to the Chief Marketing Officer, the Vice President, Demand Generation will lead a high-performing, global team responsible for developing and executing campaigns that drive pipeline growth, accelerate revenue, and strengthen relationships with key stakeholders across sales and marketing.
This role is robust, global and requires someone who rolls up their sleeves and believes in accountability.
What you'll do :
Strategic Leadership :
- Develop and own the global demand generation strategy to drive measurable pipeline growth and maximize ROI.
- Align closely with the Chief Revenue Officer and sales leadership to ensure marketing initiatives are tightly integrated with sales goals.
- Champion collaboration between marketing and sales to optimize alignment, messaging, and campaign execution.
Team Leadership and Development :
Lead and inspire a diverse, global team of directors and senior leaders, including but limited to :
Data-Driven Decision Making :
Leverage advanced analytics to assess performance, optimize strategies, and forecast results.
Campaign Excellence :
Ensure the design and execution of multi-channel campaigns that target specific customer segments, industries, and geographiesDrive Account-Based Marketing (ABM) initiatives to engage high-value accounts effectivelyOptimize the customer journey through personalized content, messaging, and engagement strategies.
Collaboration and Alignment :
Market Adaptability :
What we expect : Experience :
Skills and Capabilities :
Other Requirements :
PERSONAL ATTRIBUTES :
The choices you make in your career journey matter. You want to do interesting work in an important field while also having time to live your life, which is why we place so much value in your life-work balance. Armis sets you up for success with comprehensive health benefits, discretionary time off, paid holidays including monthly me days, and a highly inclusive and diverse workplace. Put your unique experiences and perspective to work in an environment where they will enable you to thrive, grow, and live your life with integrity.
Armis is proud to be an equal opportunity employer. We never discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, marital status or any other legally protected (or not) status. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization.
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