Marketing Promotion Professional Job at Arrow Bank NA in Glens Falls

Job Description

Job Description

The Arrow Financial Corporation Family of Companies is seeking dynamic, authentic individuals to join our amazing team! Currently, we are looking for an experienced professional to join Marketing team as :

Marketing Promotion Professional

This opportunity may be perfect for you if you have experience in :

Exceptional Marketing and Branding Experience

Strong Verbal and Written communication

Strong Organizational Skills with ability to multitask

About this position :

Responsible for marketing and promotion of the Company and the Company’s products and services. Responsible for overseeing and creating timely production of all promotional materials for both image and product. Manages media planning, scheduling, placement and tracking.

Responsibilities :

Markets the branding of Company through media, press releases, signage, radio, newspaper, POP signage, and online communication

Creates and executes strategies for promoting programs and campaigns for Company subsidiaries and / or departments

Coordinates print, television, radio and online advertising with vendors. Acquires and reviews quotes for competitive media and production pricing and review of final product for quality control and presentation

Develops marketing direct mail campaigns and web-based marketing for Company

Review competition’s strengths and weaknesses to achieve maximum results for products and services

Assists in development of annual and monthly media / promotional programs and schedules for Company

Coordinates with Company departments to develop presentation display support, sponsorship, branding and visual media for key campaigns and business shows and events

Makes recommendations for cost savings and price reduction to adhere to budget requirements

Create innovative ways and strategies to increase revenue and market share

Actively participate in Community Service as designated by Community Service Requirements

What you will need to thrive in this role :

In addition to your work and life experiences, as well as your passion and excitement for the profession, you would benefit from having :

Qualifications :

Education / Certifications / Experience :

Bachelor’s Degree required; Concentration in Graphic Design, Commercial Art or equivalent experience preferred

6 years of experience in Graphic Design or Commercial Art

Skills / Knowledge :

Extensive working knowledge of Mac, Adobe InDesign CS6, Adobe Photoshop, Adobe Illustrator, Adobe Acrobat, MS Word / Excel / PowerPoint and Outlook; experience with web design management and design software desirable

Extensive knowledge of media in market areas and the production process

Other :

Availability to work evenings and weekends as needed; ability to travel as needed

Physical Demands :

Prolonged periods sitting at a desk and some brief periods of walking / standing

Repetitive use of telephone, computer, computer mouse, and keyboard

Must be able to lift up to 15 lbs. at times

What we will bring to the table :

We believe in investing in our employees and helping them grow their career with us. We offer a pleasant, inclusive work environment, career development opportunities, and competitive compensation. Through our total rewards program, we offer a comprehensive benefits package

Competitive compensation including potential bonus and incentives as well as paid vacation, sick time, and holidays

Medical, Dental, and Vision Insurance and Flexible Spending Plan

Multiple retirement plans including : 401(k), Pension, and Employee Stock Ownership

Education and Tuition Reimbursement

Employee Assistance Program for our employees and their immediate family members

We are an Equal Opportunity Employer. Our philosophy and practice are to provide equal opportunity to all employees and applicants for employment without regard to race (including traits historically associated with race), color, religion, creed, gender, sex, pregnancy (including childbirth and related conditions), sexual orientation, gender identity or expression, status of being transgender, national origin, age, disability, genetic information, predisposing genetic characteristics or carrier status, marital status, familial status, amnesty, status as a victim of domestic violence, reproductive health decision making, citizenship or immigration status, prior convictions or arrests, military status, status as a protected veteran, known relationship or association with any member of a protected class, or any other federal, state, or local legally protected classes. As a multi-bank holding company, Arrow Financial Corporation has over $4 billion in assets. We provide a broad range of banking and insurance services across northeastern New York, including online and mobile banking, wealth management, money market and deposit accounts, and mortgage, consumer and commercial loans.

We are committed to delivering value for our shareholders, our customers, and our communities. Our conservative business model and strategy of steady growth have resulted in many recognitions from the nation’s leading publications and bank-rating firms.

The salary range for this position is $65,000-$70,000 annually commensurate with experience and education.

Additional compensation may be earned through the Company’s incentive programs, subject to individual and company performance.

L1-st1

Salary : $65,000 - $70,000