What are the responsibilities and job description for the Grassroots Marketing Program Manager position at Art of Problem Solving?
Job Description
Job Description
AoPS Academy is looking for a strategic and engaging Grassroots Marketing Program Manager to develop and implement a new-revenue-generating Grassroots Marketing Program. As the Grassroots Marketing Manager for AoPS Academy, you will play a critical role in helping AoPS Academy grow and reach more students. As a successful Grassroots Marketing Program Manager, you will build a team to engage directly with prospective customers and community partners through outreach, events, partnerships, local marketing, and word-of-mouth marketing for the purpose of generating qualified leads and lasting partnerships. You will build successful and replicable strategies and campaigns that scale with our increasing number of campuses.
The Grassroots Marketing Program Manager will :
- Develop, implement, and optimize local marketing and outreach strategy in partnership with leadership.
- Build and manage a team to carry out grassroots marketing initiatives. Informs decisions on team and program growth and strategy.
- Design, implement, document, and improve grassroots marketing systems, processes, and workflows. Trains and enables campuses to utilize these systems and implement campaigns.
- Enable campuses to build and maintain strong community partnerships.
- Identify, coordinate, hosts, and supports outreach opportunities on campus and in the community in partnership with campus staff.
- Runs local advertising efforts and campaigns in collaboration with our Marketing team.
- Develop measures of efficacy, key performance indicators, and budget.
- Track contacts, leads, attendance, and other data, and regularly collects, analyzes, and reports on findings.
- Collaborate with campus leadership, growth marketing, business intelligence, and other internal and external stakeholders on procedures, policies, messaging, etc.
- Attain and maintain a deep understanding of our product and our customers.
- Complete other tasks and responsibilities, as assigned.
The ideal candidate has :
Travel :
Why Join AoPS :
This is a hybrid full-time position based at our headquarters in San Diego, CA. The full salary range for this position is $80-100K with a 6 % year-end bonus. Here are some things you can look forward to :
Background Check :
Please note that employment is contingent on the successful completion of a background check.
About AoPS :
Art of Problem Solving (AoPS) is on a mission to discover, inspire, and train the great problem solvers of the next generation. Since 2003, we have trained hundreds of thousands of the country's top students, including nearly all the members of the US International Math Olympiad team, through our online school, in-person academies, textbooks, and online learning systems. While our primary focus has been math for most of our history, through the years we have expanded our unique problem solving curriculum into more subjects, such as language arts, science, and computer science.
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Salary : $80,000 - $100,000
