What are the responsibilities and job description for the UX Designer position at ASA Brand?
THE ROLE: UX Designer
American Student Assistance™ (ASA) is changing the way kids learn about careers and navigate postsecondary pathways through exploration, work-based learning, and free digital experiences.
ASA meets students both in and beyond the classroom with digital tools, resources, and information to empower their career planning journeys. We believe that exploring career possibilities, as early as middle school, and having equitable access to education-to-career pathways aligned with one’s passions and goals will result in greater confidence and long-term success for all students.
We are looking for a UX Designer to work on educational applications for youth audiences (ages 13–24). Ideal candidates will have experience designing engaging, accessible, and intuitive digital platforms, with a strong grasp of front-end technologies, human-centered design, and usability testing. They are comfortable collaborating across teams, yet capable of working independently, and thrive in a mission-driven environment. This role will be eager to blaze our UX trail, share best practices, and contribute to a user-centered design culture.
As a UX Designer, you will research, design, and optimize user experiences for a large and diverse youth audience across multiple devices. You will develop wireframes, prototypes, and high-fidelity designs, perform usability testing, and integrate user feedback into iterative improvements. Working closely with developers, product managers, and other stakeholders, you will ensure that our platforms are engaging, accessible, scalable, and mission aligned. Additionally, you will contribute to light front-end work, graphical design and media work, admin interface design, and performance monitoring to maintain seamless user experiences.
What You'll Do:
- Design and optimize UX/UI for youth-centered digital platforms, ensuring accessibility and responsiveness across all devices.
- Conduct user research and usability testing, leveraging modern tools and methodologies to validate designs and improve engagement.
- Develop wireframes, prototypes, and high-fidelity mockups to guide development and stakeholder feedback.
- Build and document user personas, scenarios, and user stories to inform product decisions.
- Collaborate with developers to translate designs into functional, high-quality digital experiences.
- Analyze and incorporate real-world user feedback, iterating designs for continuous improvement.
- Support light frontend development and admin interface design as needed.
- Work closely with product managers and marketing teams to measure UX success and enhance the user journey.
- Create and maintain UX documentation, ensuring consistency and clarity across the team.
About You:
- 2 years of experience designing digital experiences, with a focus on youth-friendly UX/UI.
- Strong working knowledge of UX design principles, accessibility standards, and user research methods.
- Proficiency in UX design tools (e.g., Figma, Axure, InVision).
- Experience with wireframing and prototyping tools (e.g., Balsamiq, Sketch).
- Basic frontend development skills (CSS, JavaScript, React) and an understanding of frontend performance optimization.
- Familiarity with graphic design tools (Adobe Photoshop, Illustrator) for visual asset creation.
- Experience with usability testing, analytics, and feedback loops to drive iterative improvements.
- Strong problem-solving skills and a methodical approach to troubleshooting design challenges.
- Excellent communication, documentation, and presentation skills.
- Formal education in UX design, human-computer interaction, interaction design, or a related field.
Why ASA?
ASA offers a wide range of perks and benefits to Associates. Comprehensive medical, dental, and vision healthcare plans, retirement plan plus match, generous PTO options, weekly lunches, Summer Fridays, commuter benefits, tuition reimbursement, company holiday break, and even paid sabbatical after five years of employment.
ASA works in a Hybrid schedule (2) two days a week in our Boston HQ. We prioritize strategic thinkers, collaborators, and work/life pros who are looking to help make a difference in kid's education and career goals.
