What are the responsibilities and job description for the Content Specialist Job at Ascensus in Dresher position at Ascensus?
Ascensus Content Specialist Dresher , Pennsylvania Apply Now
The Content Specialist will be responsible for content development, execution, and oversight of marketing campaigns and initiatives for the assigned line of business. Through consultation, creativity, and a focus on the user experience, this individual will be responsible for collaborating with marketing and business stakeholders to implement effective communications and crafting copy that drives business growth, client retention and desired outcomes. This includes developing content within Ascensus brand standards for a variety of touchpoints with a focus on writing for digital experiences such as web, email, video, and social media.
Section 2 : Job Functions, Essential Duties and Responsibilities
Turn strategic initiatives and industry trends into tactical solutions
Understand and assess business needs in order to craft clear, concise, and effective messaging
Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding
Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions
Establish strong relationships with business stakeholders by delivering on project specifications and deadlines
Create meaningful content that is clear, actionable, and engaging—converting leads to clients and turning clients into loyal fans
Use Microsoft office suite – Word, PowerPoint and Excel—as well as project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations
Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals
Measure effectiveness of communications using such methods as A / B testing
Section 3 : Experience, Skills, Knowledge Requirements
Must have experience writing content for Financial Industry
Excellent writing, editing, and presentation skills
Ability to write and communicate effectively and professionally across multiple mediums, including digital, social and print
Excellent decision-making, communication, critical thinking, project management and follow-through skills
Ability to perform duties with accuracy, strong attention to detail, and meet deadlines consistently
Self-motivated team player who is comfortable working in a collaborative, fast-paced environment
Minimum of 5 years of related experience. Samples and portfolio are required
Four-year college degree, marketing / communications or related field
An understanding of a regulated industry; financial services experience a plus
We are proud to be an Equal Opportunity Employer
Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from @ascensus.com or @futureplan.com email addresses. We will never ask you for payment or require you to purchase any equipment. If you are suspicious or unsure about validity of a job posting, we strongly encourage you to apply directly through our website.
Ascensus provides equal employment opportunities to all associates and applicants for employment without regard to ancestry, race, color, religion, sex, (including pregnancy, childbirth, breastfeeding and / or related medical conditions), gender, gender identity, gender expression, national origin, age, physical or mental disability, medical condition (including cancer and genetic characteristics), marital status, military or veteran status, genetic information, sexual orientation, criminal conviction record or any other protected category in accordance with applicable federal, state, or local laws (“Protected Status”).
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