General Sales Manager

Ashton Woods is more than just a home builder. From the sale of our first home in 1989 to recently being named Builder of the Year by Builder Magazine, our focus has always been on blazing new trails and pushing the boundaries of what’s possible in homebuilding. Ashton Woods, the #1 private home builder in the United States, markets its homes through its two award-winning brands, Ashton Woods and Starlight Homes. The Ashton Woods brand is known for designing thoughtfully curated, inspired homes for people who love design. The company’s commitment to innovation and continually evolving to meet the needs of the market is a key reason we are one of the most celebrated homebuilders in the nation. We believe that what we accomplish together is greater than what we deliver individually. Our team members have inspired the shared values we embrace in all decisions and actions: Unwavering Integrity, Trail Blazing, Bold Action, Collective Compassion, and Unconditional Respect.

Headquartered in Atlanta, Georgia, Ashton Woods sells new homes in Atlanta, Austin, Charleston, Dallas, Houston, Myrtle Beach, Nashville, Orlando, Phoenix, Raleigh, San Antonio and Tampa.

Position Overview:

Reporting to and partnering with the Divisional Vice President of Sales and Marketing, the General Sales Manager will have shared management responsibility of field operations, including sales generation, closings and customer care. They will be directly involved in sales management and training for all Community Sales Managers, Sales Counselors and Associates. The General Sales Manager will lead 3-5 communities and 6-10 sales agents.

Duties and Responsibilities: (Including but not limited to)

• Provide leadership and management support for the sales team thereby assisting them in achieving their sales and product presentation goals.
• Coach and observe in the field no less than 4 days per week. This is a field-based position.
• Develop and provide ongoing training as needed to ensure that all members of the team are sufficiently skilled in sales techniques.
• To collaboratively function as member of the divisional management team.
• Ensure that sales objectives are well set and achieved by each Sales team member.
• Hire, develop and evaluate all community sales agent team members.
• Conduct weekly divisional sales meetings and community backlog meetings to ensure that the sales process is operating effectively and efficiently.
• Act as a liaison with the homebuyers with concern for their ongoing satisfaction.
• Manage Sales and marketing vendors effectively and efficiently.
• Resolve issues pertaining to mortgage or other administrative functions.
• Assist with implementing effective merchandising, advertising programs, products and community marketing plans.
• Assist with continual competitive data analysis by gathering and analyzing research (e.g., Competitive Marketing Analysis reports).
• Conduct recruiting efforts for new sales talent.
• Develop relationships with construction project managers and area construction managers.
• Implement and collaborate with division partners for new communities opening strategies.
• Conduct and oversee community reviews on a quarterly basis.
• Conduct market research leading to decisions on product development and land acquisitions.
• Develop and maintain the Sales and Marketing divisional budget with assistance of VP of Sales.
• Team with peer managers to resolve issues and drive business superior performance.

Qualifications and Experience:

• Bachelor’s degree in business or related field required from an accredited college or university or equivalent years of direct experience with a production home builder or equivalent years in volume, direct sales organization outside of home building industry required.
• Master’s degree in business or related field preferred.
• May be required to be licensed with the state licensing authority.
• A valid driver’s license and insurance is required should an automobile be used for required travel.
• A minimum of two years of Sales and/or Marketing management experience required.
• A minimum of two years Sales and/or Marketing responsibilities required.
• Home Building industry experience preferred.

Skills and Knowledge:

• Must be able to use word processing, e-mail, spreadsheets, presentation (PowerPoint), database and newsletter (Adobe) software for advanced internal and external communications, creation of reports and presentations and database maintenance.
• Ability to review, analyze and interpret information as well as trouble-shoot to solve problems.
• Knowledge of business English and ability to communicate patiently and professionally with both internal and external customers both orally and in writing.
• Ability to multi-task and prioritize several tasks without compromising quality of work or mission deadlines.
• Ability to adapt in a changing workplace.
• Computer literacy, proficiency with Outlook, Excel, Word, Power Point and ability to learn new programs as needed.
• Knowledge of sales processes, procedures and Sales PRO concepts required
• Ability to multi-task and prioritize several tasks without compromising quality of work or mission deadlines.
• Proven organization skills in a high paced work environment.

Typical Physical and Mental Demands:

• Must be able to read, write, and speak fluently in English. Spanish language skills are helpful. Employees in the position are required to be able to hear and have vision sufficient to utilize all office equipment.
• Use of hands and fingers is required to utilize standard office equipment.
• Ability to drive an automobile for required travel
• Requires occasional lifting up to 20 pounds.
• These physical requirements are representative of those required to successfully perform the essential functions of this position. Reasonable accommodation will be made to enable individuals with disabilities to perform these functions if requested.

Working Conditions:

This position operates primarily in the field requires travel to and from various locations daily. Some work will be performed in a standard office environment requiring the use of standard office equipment. Standing and walking will be required both in the field and in the office environment. The environment is fast paced and subject to numerous schedule and priority changes and short notice activity. Transportation is required; Safety concerns include dangers while driving.