What are the responsibilities and job description for the Manager - Business Development and Partnerships - ZEE5 Global US position at ASIA TV USA LTD?
About us:
Asia TV USA Ltd., headquartered in New Jersey, NJ, is a premier distributor of television, entertainment, and media content for Zee Entertainment Enterprises Ltd in the United States. Asia TV USA Ltd. is deeply committed to bringing top-notch, original television and film programming, distribution channels and digital media to audiences across all genders, ethnicities, and income levels.
In October 2018, ZEE's digital entertainment platform ZEE5 was launched simultaneously in 190 countries across the globe.
What we're passionate about is making the best of stories from South Asia easily accessible to not only South Asians across the globe, but also to mainstream audiences across markets. With over 200,000 hours of TV Shows, Movies, Originals, News and much more, available now in 18 languages like Hindi, English, Tamil, Telugu, Malayalam, Bengali, Marathi and even in Thai, Malay, Bahasa, Russian and German, we are the first ever OTT platform to offer South Asian content, customized for mainstream audiences across markets-at such a large scale.
The Opportunity:
The Business Development Manager will be responsible for driving revenue growth for ZEE5 Global in the US / Canada market by identifying, developing, and managing strategic partnerships with organizations that reach the South Asian community.
This will involve:
Prospecting and identifying potential partners: Identifying corporate organizations, community organizations, and other entities that align with ZEE5's target audience and business goals.
Negotiating and structuring partnerships: Leading negotiations to secure mutually beneficial partnerships that drive subscriber acquisition and engagement for ZEE5.
Managing ongoing partnerships: Building and maintaining strong relationships with partners, ensuring successful implementation of agreements, and maximizing value for both parties.
Market research and analysis: Staying up-to-date on market trends, competitor activity, and the South Asian community landscape to inform partnership strategies.
Developing and executing marketing campaigns: Collaborating with marketing teams to develop targeted campaigns that leverage partner channels and reach the South Asian audience effectively.
Qualifications:
- Bachelor’s degree with 3-5 years of experience in Partnerships, preferably in the media and entertainment industry.
- Proven track record of identifying and closing successful partnerships. Existing connections within the South Asian community is a plus.
- Strong understanding of the US multicultural market and the South Asian community.
- Excellent communication, negotiation, and relationship-building skills.
- Ability to work independently and as part of a team.
- Fluency in English and Hindi (or another South Asian language) is a plus.
Job Types: Full-time, Contract
Pay: $66,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
- Yearly bonus
Travel requirement:
- Up to 25% travel
Work Location: Hybrid remote in Iselin, NJ 08830
Salary : $66,000 - $75,000