Demo

Director, Sales Effectiveness

Aspen Dental
Remote, FL Remote Full Time
POSTED ON 3/28/2025
AVAILABLE BEFORE 5/28/2025

The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct categories: dental care, urgent care, medical aesthetics, and animal health. Working in partnership with independent practice owners and clinicians, the team is united by a single purpose: to prove that healthcare can be better and smarter for everyone. TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and AZPetVet. Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.

As a reflection of our current needs and planned growth we are very pleased to offer a new opportunity to join our dedicated team as Director, Sales Effectiveness.

The Director, Sales Effectiveness will be responsible for the ongoing development, coaching, and motivation of ACT (Aspen Consult Technique) Coaches. They will ensure sales process proficiency across the coaching team and be responsible for ensuring coaches are having compelling interactions that result in maximizing Operations Manager and Operations Leader effectiveness in driving treatment plan acceptance, treatment plan value, and a positive patient experience in their designated territory.

This individual will work closely with their aligned Regional Manager and Territory Director to identify trends, iterate on the sales process and coaching function while supporting coaches and field team to drive results, Net Promoter Score and reduce in-office turnover.  

Essential Responsibilities

  • Develops Sales Coaches by orienting to sales process, building coaching plans, providing strategic resources and assistance, and conducting effective in-field visits.

  • Determines coaching needs by monitoring KPIs, analyzing trends, traveling in-territory and conferring with Regional Manager and Territory Director as a strategic partner.

  • Delivers targeted coaching and feedback to sales coaches, doctors and Operations Managers designed to drive results and address specific areas of opportunity for individual personnel within territory.

  • Should be a strategic thinker with the ability to understand and implement the company's sales strategies, while also identifying opportunities to iterate and optimize the program.

  • Iterates on approach and technique and shares best practices with peers to grow holistic program effectiveness.

  • Reviews recorded coaching calls and consults weekly and provides formal feedback to sales coaches as needed.

  • Develops personal skill set by completing training and continuing education as needed.

Requirements/Qualifications

  • Bachelor’s degree preferred.

  • 10 years of previous sales leadership in a B2C environment preferably in healthcare.

  • 10 years of experience managing in a multi-unit healthcare or retail environment.

  • Ability to demonstrate and teach sales process, deliver targeted and pertinent coaching.

  • Aptitude for training, performance management, giving feedback, and motivating others.

  • Must be able to communicate clearly and effectively (written and verbal) to ensure that everyone is working towards the same goals.

  • Must have strong leadership skills and be ability to delegate tasks, inspire others, and make quick decisions.

  • Must be adaptable with the ability to quickly understand new situations and find solutions.

  • Must be effective in influencing without authority.

  • Proficient in Word, PowerPoint and Excel.

  • MUST reside in Florida and have the ability to conduct up to 80% travel.


  • Base Pay Range: $85,000-115,000 with monthly bonus potential (Actual pay may vary based on experience, performance, and qualifications.)

  • This position can be based remotely, but candidate MUST reside in the Florida area.

  • A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match. 

  • If you are an applicant residing in California, please view our privacy policy here:https://careers.aspendental.com/us/en/tag-privacy-policy-for-california-employees

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Salary : $85,000 - $115,000

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