What are the responsibilities and job description for the Senior Manager, Organic Social and Influencer position at Assembly Global?
About Us
We are Assembly, a leading global omnichannel media agency that merges data, talent, and technology to catalyze growth for the world's most esteemed brands. Our holistic approach weaves together compelling brand narratives with a comprehensive suite of global media capabilities, driving performance and fostering significant business expansion. Our initiatives are powered by STAGE, our proprietary operating system, and executed by a dedicated global team of over 2,300 professionals across 35 offices worldwide. Committed to purposeful action, we lead the way in social and environmental impact within the agency realm. As a proud member of Stagwell, the challenger network designed to revolutionize marketing, Assembly continues to set new standards of excellence.
Follow us on LinkedIn and Instagram !
Overview
OUR PHILOSOPHY
In an ever-crowded space filled with the voices of brands, celebrities, creators, and more, winning and keeping attention is a challenge. As a key driver to purchase for the modern consumer, maintaining Brand Relevancy is critical for growth. But how do brands stay relevant?
We know that people want to buy from brands that make them feel something—brands they feel they belong to, brands that get them. That's Brand Relevancy, and meaningful storytelling across consumer touchpoints is one of the key levers we can pull to help drive it. By doing so, we differentiate brands from competitors, drive emotional connection and loyalty with audiences, and fuel engagement.
A winning brand experience challenges customers at exactly the right moments. It feels familiar and surprising at the same time. It allows for moments when you see a piece of content and think, “This is so me.” A winning Brand Experience requires a nimble team of brand performance specialists who can find those moments of opportunity, build the frameworks, and orchestrate seamless activation across all relevant on- and offline channels.
OUR TEAM
The Brand Experience Team sits at the intersection of data & insights, brand storytelling, and consumer experience. We are composed of the Social 360 Team (that's where you'll be!), Experience Design Team, and Integrated Experience Activation Team. We are media storytellers, creative disruptors, connectors of channels and consumer experiences, and crafters of big, bold ideas that aren’t confined to any one platform or screen.
So, what do we do? We create big ideas grounded in consumer data and trends. We believe stories connect everything. These stories help brands drive relevance, meaning, and ultimately, growth. Our Brand Experience team brings these stories to life through integrated media activation strategies in close partnership with cross-channel leads, internal stakeholders, and, of course, our clients. The Social 360 team are the brilliant strategists who help bring those experiences to life on organic social channels for our clients.
About The Role
As the Senior Manager of Organic Social and Influencer, you will be responsible for supporting Associate Director(s) and Senior Director(s) in developing and executing social media and influencer strategies for clients. You will take a hands-on role in planning and overseeing the day-to-day execution of organic social media campaigns and influencer initiatives, ensuring that content is aligned with overall brand objectives, resonates with target audiences, and drives measurable engagement. You will work closely with cross-functional teams, including creative, strategy, and analytics, to deliver fully integrated and results-oriented campaigns.
You Are:
What You’ll Do:
Why Assembly?
Equal Opportunities
At Assembly, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, color, religion, sex, national origin, sexual orientation, age, citizenship, marital status, gender identity, status as a protected veteran, among other things, or status as a qualified individual with disability. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. EEO Employer M/F/Vet/Disabled.
Compensation (Text Only)
In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of base compensation in all locations within the United States for this role is $73,000 - $90,000USD. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
We are Assembly, a leading global omnichannel media agency that merges data, talent, and technology to catalyze growth for the world's most esteemed brands. Our holistic approach weaves together compelling brand narratives with a comprehensive suite of global media capabilities, driving performance and fostering significant business expansion. Our initiatives are powered by STAGE, our proprietary operating system, and executed by a dedicated global team of over 2,300 professionals across 35 offices worldwide. Committed to purposeful action, we lead the way in social and environmental impact within the agency realm. As a proud member of Stagwell, the challenger network designed to revolutionize marketing, Assembly continues to set new standards of excellence.
Follow us on LinkedIn and Instagram !
Overview
OUR PHILOSOPHY
In an ever-crowded space filled with the voices of brands, celebrities, creators, and more, winning and keeping attention is a challenge. As a key driver to purchase for the modern consumer, maintaining Brand Relevancy is critical for growth. But how do brands stay relevant?
We know that people want to buy from brands that make them feel something—brands they feel they belong to, brands that get them. That's Brand Relevancy, and meaningful storytelling across consumer touchpoints is one of the key levers we can pull to help drive it. By doing so, we differentiate brands from competitors, drive emotional connection and loyalty with audiences, and fuel engagement.
A winning brand experience challenges customers at exactly the right moments. It feels familiar and surprising at the same time. It allows for moments when you see a piece of content and think, “This is so me.” A winning Brand Experience requires a nimble team of brand performance specialists who can find those moments of opportunity, build the frameworks, and orchestrate seamless activation across all relevant on- and offline channels.
OUR TEAM
The Brand Experience Team sits at the intersection of data & insights, brand storytelling, and consumer experience. We are composed of the Social 360 Team (that's where you'll be!), Experience Design Team, and Integrated Experience Activation Team. We are media storytellers, creative disruptors, connectors of channels and consumer experiences, and crafters of big, bold ideas that aren’t confined to any one platform or screen.
So, what do we do? We create big ideas grounded in consumer data and trends. We believe stories connect everything. These stories help brands drive relevance, meaning, and ultimately, growth. Our Brand Experience team brings these stories to life through integrated media activation strategies in close partnership with cross-channel leads, internal stakeholders, and, of course, our clients. The Social 360 team are the brilliant strategists who help bring those experiences to life on organic social channels for our clients.
About The Role
As the Senior Manager of Organic Social and Influencer, you will be responsible for supporting Associate Director(s) and Senior Director(s) in developing and executing social media and influencer strategies for clients. You will take a hands-on role in planning and overseeing the day-to-day execution of organic social media campaigns and influencer initiatives, ensuring that content is aligned with overall brand objectives, resonates with target audiences, and drives measurable engagement. You will work closely with cross-functional teams, including creative, strategy, and analytics, to deliver fully integrated and results-oriented campaigns.
You Are:
- Socially Savvy: You live and breathe social media, constantly staying up to date with trends, platform changes, and emerging technologies. You have a proven track record of creating content that cuts through the noise and resonates with audiences across platforms like Instagram, TikTok, YouTube, and more.
- Influencer Marketing Enthusiast: You understand the value of influencers and know how to bring the right voices together in a campaign to amplify brand messages. You’re experienced in building and managing influencer programs that are both authentic and performance-driven.
- Strategically Creative: You can come up with big ideas for social media content, but you also have the strategic mindset to back it up with data and insights. You understand how to balance creativity with measurable results.
- Collaborative & Organized: You’re an effective communicator and team player, working with others to bring social and influencer campaigns to life. You know how to manage your time, prioritize tasks, and ensure that projects are executed on time and within budget. You guide junior team members in executing your vision and you collaborate with senior leaders to bring ideas to fruition.
- Data-Driven: You rely on analytics to inform your decisions and optimize strategies. You’re comfortable analyzing social media performance metrics and presenting recommendations based on insights.
- Poised & Self-Aware: You excel in managing relationships both with clients and within the agency, and present yourself with confidence and professionalism in both in-person and virtual settings. You have strong interpersonal skills, a polished demeanor, and a commitment to putting your best foot forward.
What You’ll Do:
- Campaign Management: Oversee the day-to-day execution of organic social media and influencer campaigns, ensuring that all content is aligned with the client’s objectives and that deadlines are met.
- Social Media Strategy: Work closely with senior team leaders to develop and execute social media strategies that resonate with target audiences and drive engagement.
- Influencer Marketing: Manage influencer campaigns, from identifying the right talent to negotiating contracts, overseeing content creation, and ensuring alignment with brand messaging.
- Content Creation Planning: Contribute to content planning, working closely with creative teams to develop engaging and relevant content. Provide input on best practices for organic content across platforms and ensure that content is optimized for each platform.
- Client Presentations Reporting: Manage client presentations and performance reports, providing insights and recommendations based on data and results.
- Client Team Relationship Management: Utilize your top tier communication skills to effectively grow and maintain relationships with clients and across agency teams.
- Trend Monitoring: Stay up to date on social media trends, platform updates, and industry best practices. Use this knowledge to inform content strategies and keep clients ahead of the curve.
- Team Collaboration: Collaborate with cross-functional teams, including creative, brand strategy, and analytics, to ensure seamless execution of campaigns and alignment with overall marketing strategies.
- Innovation: Consistently bring new ideas and opportunities to the table, exploring creative ways to engage audiences and leverage emerging platforms.
- Optimization: Analyze the performance of social media campaigns and influencer initiatives, using data to optimize strategies and content for maximum engagement and ROI.
- Mentorship: Provide guidance and mentorship to junior team members, supporting their development and growth in social media and influencer marketing.
- 4-5 years of experience managing organic social media and influencer programs in an agency environment.
- Hands-on experience with major social platforms including Instagram, TikTok, YouTube, Facebook, Pinterest, Snapchat, and LinkedIn.
- Experience managing influencer programs end-to-end, from identification and outreach to campaign execution and reporting.
- Strong understanding of social media best practices across platforms, including content formats, audience engagement, and algorithms.
- Excellent communication skills with the ability to present ideas clearly and persuasively to clients and internal teams.
- Analytical mindset with the ability to interpret data and translate it into actionable insights.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Leadership experience and ability to mentor and guide junior team members.
Why Assembly?
- We care about your growth – we offer competitive salaries and annual compensation review
- We recognize and celebrate your success…all the time! Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated
- We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies
- We have a hybrid in-office/remote working policy that focuses on bringing people together in-person when it’s needed most, i.e., team strategy brainstorms, learning & development opportunities, and company meetings
- We care about social and environmental Impact – we have dedicated Impact Champions who collaborate globally to make sure we’re leaving the world better than we found it
- We have an amazing group of Employee Resource Groups who form close knit communities and are committed to guiding the agency to become more inclusive, diverse, and representative of the world around us
- We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble and digital-first, and we’re quickly growing to take on the biggest legacy hold cos
Equal Opportunities
At Assembly, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, color, religion, sex, national origin, sexual orientation, age, citizenship, marital status, gender identity, status as a protected veteran, among other things, or status as a qualified individual with disability. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. EEO Employer M/F/Vet/Disabled.
Compensation (Text Only)
In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of base compensation in all locations within the United States for this role is $73,000 - $90,000USD. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
Salary : $73,000 - $90,000
