Marketing Coordinator

IDEAL CANDIDATE:

• Tech-savvy, with excellent verbal/written communication skills, and a business development mindset.
• Highly organized with the ability to multi-task, prioritize work, write, and edit content without errors.
• Proficient in all office systems, Microsoft products (i.e., Word, Excel, Outlook, PowerPoint, SharePoint, Teams), Google Suite, Constant Contact, Growth Zone, Canva, HubSpot, Link Tree, Zoom, Clover, Adobe, Illustrator, Photo Shop, In Shot and any other necessary software and applications.
• Comfortable working in a fast-paced environment with multiple deadlines and events being planned simultaneously.
• Flexible, team-oriented, driven, and motivated to ensure the organization’s success in all endeavors.
• Strong perception, confidentiality, and analytical skills with the ability to navigate sensitive situations and political environments.

Marketing Tasks:

• Plans, develops, and implements marketing strategies for the organization.
• Identifies potential members and develops marketing initiatives to attract them
• Designs and writes content for weekly and monthly Newsletters detailing events, essential information, and all pertinent news to disseminate via e-mail/Constant Contact to membership.
• Develops ABC flyers, pamphlets, and promotional materials for on-brand distribution
• Maintains a database of logos for all members and sponsors to effectively market our members.
• Ensures sponsors receive all items, marketing, and details included in their sponsorship.
• Designs PowerPoint Presentations as needed for our Chapter including end of year recap
• Prepares announcements for our Chapter and slide decks to present at meetings, luncheons, etc.
• Handles technical aspects of meetings and luncheons by ensuring Speaker Presentations are loaded and ready to present in a timely manner with no technical issues.
• Compiles all marketing materials, i.e. New Member Packets, Member Advantage Packets, Committee/Event Packets, Meeting Agendas, Minutes, etc.
• Implements year-long new member Welcome Program and Member Advantage Program and all associated marketing materials needed.
• Graphic, web design, and updates to website and other systems as needed.
• Photography and videography availability and ability for all events for newsletters, publications, social media, flyers, and marketing materials.

Social Media Tasks:

• Plans, develops, implements, and manages strategies for ABC’s social media accounts.
• Creates and manages a social media content calendar.
• Increases social media engagement across platforms and builds engagement in social media communities.
• Posts appropriate and professional content, photos, and information for meetings, events, ABC News, to social media daily adhering to protocol and important dates/events pertinent to industry.
• Maintains an accurate calendar of all important dates, holidays, community events, and ABC events and posts accordingly to promote our Chapter, Members, Accomplishments, and essential news.
• Maintains an accurate list of membership to follow and tag, encouraging them to follow our Chapter, liking and sharing essential posts to stay highly engaged with members via all social media channels.
• Designs Member Spotlights, Sponsor Spotlights, Event Recaps/Photos, and Membership information to garner new members and renewals.
• Responds to all social media messages and requests appropriately and in a timely manner.
• Analyzes engagement data and identifies trends in customer interactions.

Event Tasks:

• Updates event database with appropriate event information, flyers, and packet details as needed.
• Orders all event materials in accordance with deadlines per vendor, committee, and as publicized on flyers, socials, and event database to ensure all sponsor logos are displayed appropriately.
• Makes follow-up phone calls, emails, and system invitations to membership prior to chapter events to ensure maximum attendance.
• Assists with event preparations to ensure a highly successful event.
• Assists with Event Committee Meetings/Invites and maintains all critical information for ABC Events.
• Performs other duties as needed and assigned/directed by the President
• Ability to attend and travel to events after hours and occasional weekends, for conferences, meetings, etc.

EDUCATION/EXPERIENCE:

• A high school degree and associate or bachelor’s degree in marketing, or a related field preferred.
• Verifiable work experience may be substituted for a degree.
• Knowledge, experience, and connections in the industry is a plus.

PHYSICAL REQUIREMENTS:

• While performing job duties, the employee must sit (and occasionally stand) for extended periods of time.
• Must be able to apply 10-20 lbs. of force to lift, carry, push, pull, or otherwise move objects. Must be able to view computer screens for extended periods of time with clear, close-up vision.

ADDITIONAL REQUIREMENTS:

• Employees are required to reside within the Corpus Christi Metropolitan Area.
• Must be able to attend events, meetings, etc. in the Rio Grande Valley Area as needed.
• Employees must fulfill the performance standards of this position and comply with policies, rules and procedures of the organization, including those set out in the Employee Handbook

PROFESSIONAL DEVELOPMENT:

• Ongoing training and development programs offered.
• Access to conferences, workshops, and industry events.

SALARY RANGE:

• Will be $48,000-$55,000 depending on qualifications and experience

Job Type: Full-time

Pay: $48,000.00 - $55,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 10 hour shift
• 8 hour shift
• Evening shift
• Monday to Friday
• Weekends as needed

Experience:

• Event marketing: 2 years (Preferred)

Ability to Commute:

• Corpus Christi, TX 78409 (Required)

Willingness to travel:

• 50% (Required)

Work Location: In person

Salary : $48,000 - $55,000