What are the responsibilities and job description for the Head of Content Marketing position at Association of National Advertisers?
Qualifications
- Excellent communication and project management skills, and proven ability to drive multiple key strategic initiatives under tight timelines
- Not afraid to try new things, and always looking for new ways to expand your knowledge and experience and to improve the team's performance with innovative new solutions and process enhancements
- Must be able to work collaboratively with a team, as well as independently and with minimal supervision
- 5-10 years of hands-on experience in successfully employing data-driven marketing tactics at an advertiser, agency, data, or technology solutions provider
- A passion for problem-solving and an insatiable desire to learn and contribute as we focus on improving member performance in our evolving business environment
- Comfort and proficiency in various content management systems, email service providers, data mining solutions, virtual meeting platforms, and Microsoft Office products
- A bachelor's degree is required and an advanced degree and / or previous experience in event coordination is a plus
Responsibilities
Benefits
The ANA’s (Association of National Advertisers) mission is to drive growth for marketing professionals, brands and businesses, the industry, and humanity. The ANA serves the marketing needs of 20,000 brands by leveraging the 12-point ANA Growth Agenda, which has been endorsed by the Global CMO Growth Council. The ANA’s membership consists of U.S. and international companies, including client-side marketers, nonprofits, fundraisers, and marketing solutions providers (data science and technology companies, ad agencies, publishers, media companies, suppliers, and vendors). The ANA creates Marketing Growth Champions by serving, educating, and advocating for more than 50,000 industry members that collectively invest more than $400 billion in marketing and advertising annually. Want to learn more about the value of ANA membership? Visit www.ana.net / membership.
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