Job Description
Job Description
Salary : Base Salary : $70,000-85,000 / year DOE depending on qualifications.
- Please do not add see resume, or your application will not be considered.
GREAT BENEFITS!
PTO, Medical, Vision, Dental, Life, and Family Tuition Scholarship Program
Job Purpose : The Director of Marketing is a strategic leader responsible for overseeing and orchestrating our marketing & outreach efforts to promote brand loyalty, awareness, customer engagement, and revenue growth.Tasked with developing and implementing comprehensive marketing strategies, the Director of Marketing collaborates with company leaders, locations, and departments to ensure alignment with the companys overall business goals. They analyze market trends, consumer behavior, and competitive landscapes to identify opportunities and formulate effective campaigns. A Marketing Director plays a pivotal role in shaping and executing a company's marketing vision to achieve long-term success.Theylead the agency to achieve growth expectations according to revenue, census, and start-of-care budget goals. This position leads the execution of the Sales and Marketing plan to build relationships with referral sources within the communities we serve while leading the agency's growth and supporting the organization's development as a whole. Must be creative and enjoy working within an entrepreneurial environment that is mission-driven, results-driven, and community-oriented.
Qualifications
Strong understanding of marketing principles and strategiesProficiency in business analytics to forecast growth opportunities, including Excel and CRMsDemonstrates experience in developing strategies and solutions to drive salesDemonstrated prioritization and organization skills.Demonstrated ability to write effective business and sales plans and budgets.Demonstrates experience in developing strategies and solutions to drive salesDemonstrated prioritization and organization skills.Ability to think creatively and strategicallyExperience in digital marketing, including social media, SEO, and content marketing requiredStrong analytical skills and the ability to interpret data and make data-driven decisions.Bachelors degree in marketing or related field or equivalent professional experience; andMinimum of two (2) years of experience in home health or hospice sales or a related industry with a proven record of achieving incremental growth in direct sales.Responsibilities
TheDirector of Marketing is a strategic leader responsible for overseeing and orchestrating our marketing & outreach efforts to promote brand loyalty, awareness, customer engagement, and revenue growth.Tasked with developing and implementing comprehensive marketing strategies, the Director of Marketing collaborates with company leaders, locations, and departments to ensure alignment with the companys overall business goals.They analyze market trends, consumer behavior, and competitive landscapes to identify opportunities and formulate effective campaignsThe Director of Marketing manages various activities, including advertising, digital marketing, and business & and consumer marketing initiatives.A crucial aspect of the role involves staying abreast of industry innovations and emerging trends to keep the organization's marketing approach innovative and competitive.A Director of Marketing plays a pivotal role in shaping and executing a company's marketing vision to achieve long-term success.sOther duties as assigned.
Salary : $70,000 - $85,000
