What are the responsibilities and job description for the At Your Side Home Care is hiring: Home Care Marketer in Houston position at At Your Side Home Care?
Benefits :
401(k) matching
Bonus based on performance
Paid time off
POSITION SUMMARY
Responsible for managing marketing programs and supervising members of the marketing team. Establishes and maintains relationships with customers and referral sources.
Responds to requests and concerns. Negotiates contracts with third party payors, government agencies and other entities requesting services. Hours to be worked for this position may vary.
REPORTS TO : Administrator
QUALIFICATIONS :
Bachelor’s degree in business or related field
Previous experience in healthcare management or marketing, preferably in home health care
Demonstrated knowledge of regulatory requirements and restrictions in home health services
Demonstrated supervisory and negotiation skills
Excellent verbal, written communication skills
Demonstrated organizational skills, flexibility, assertiveness, and team orientation
ESSENTIAL FUNCTIONS / AREAS OF ACCOUNTABILITY :
Manages marketing operations and establishes and implements marketing initiatives.
Establishes systems for consistent market assessment and develops a marketing plan designed to meet agency goals.
Establishes and maintains mutually beneficial working relationships with current and potential referral sources and payors.
Participates with the management team in strategic planning activities, identifying opportunities to improve services and better meet customer needs.
Maintains comprehensive knowledge of the Agency’s markets, key referral sources, and position in the market related to competitors.
Develops and maintains information on available community resources, and assists customers and staff in accessing services or information.
Participates in the monthly Agency evaluation in areas of marketing, program development, growth and expectations.
Prepares reports of marketing activities and effectiveness.
Works collaboratively with clinical staff to assure consistent messaging to the customers and the community.
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