What are the responsibilities and job description for the Content Marketing Manager Job at athenahealth in Independence position at athenahealth?
A company is looking for a Content Marketing Manager to join their Content Studio team within the Marketing department.Key ResponsibilitiesCreate and support full-funnel content marketing initiatives, including blog posts and product contentDrive qualified traffic and engagement through optimized content on the company's resource centerCollaborate with Segment Marketing teams to develop audience-specific content that enhances campaign outcomesRequired QualificationsBachelor's degree in Marketing, Business Administration, Communications, or a related field5 years of digital and web design experienceRich portfolio showcasing at least five years of long-form written business content creationExperience with SEO, CVR optimization, and content performance metricsPro-active self-starter with the ability to manage work independently and meet deadlines
