What are the responsibilities and job description for the Seasonal, Social Media and Influencers position at Atlanta Falcons Football Club, LLC?
Roles and Responsibilities
- Support the production of social content through capturing and editing content for (but not limited to) TikTok, X, Snapchat, Facebook, YouTube, Shorts and IG stories
- Support main Atlanta Falcons accounts, along with Falcons auxiliary accounts: FalconsRISE, Freddie Falcon, Falcons CR, FalconsFits
- Provide and capture real-time platform coverage during live games, practice, and team events
- Work closely with the Manager, Social Media on regularly tracking and reporting analytics with the intent of content optimization
- Tag social media content on a regular basis for reporting purposes
- Assist in the daily management of Falcons’ social media accounts specifically related to game days and live events
- Collaborate closely with the marketing team to help create content that speaks with the tone and voice of the Falcons brand
- Assist in the management, tracking, and distribution of influencer material
- Support Manager, Social Media in responding to fan comments, messages, and community management in general
- Contribute to organic and sponsored content ideation
- Assist the Integrated Marketing department with other projects as assigned
Skills and Basic Qualifications
- College graduate with a competitive GPA or apprenticeship
- Excellent written and verbal communication skills
- High grammatical proficiency
- Ability to work effectively and relate well with individuals of diverse backgrounds and within all levels of the company
- Ability to stay on top of current trends across social media platforms, and culture and integrate them into Falcons content in a timely manner
- Proficiency in Microsoft Office (Word, PowerPoint, Excel)
- Extensive sports and football acumen
- Ability to work extended hours, weekends, and holidays
- Though this position won’t have 100% travel, the candidate must have availability to travel when needed
- Experience using social media platforms: Twitter/X, Facebook, Instagram, Snapchat, TikTok, Threads, LinkedIn
