Arena Marketing Social Media Assistant

In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.

Who Are We

A professional basketball team and state-of-the-art arena/entertainment venue that specializes in creating memorable experiences for each guest we interact with. Some of our favorite things are live sports, concerts, comedy shows, family shows, and most any other world-class event you can think of, and we’re looking for someone who shares the same interests. We live for the fast-paced world of sports & live entertainment, and as such, we work hard, run fast, execute flawlessly, and party it up when it all comes together. Lastly, we strive to deliver wonderful experiences that create lasting memories, and we prefer to surround ourselves with those who are the best at what they do.

Who Are You

An enthusiastic lover of sports, live entertainment, and people. You have true passion for engaging in meaningful interactions and creating memorable experiences for all guests. You strive to be helpful, engaging, and knowledgeable of all things Atlanta Hawks and State Farm Arena. You enjoy being a part of an exciting and dynamic group, and you’re committed to continuously enhancing the productivity and effectiveness of your team. Lastly, you enjoy working hard and celebrating hard, and you’d be shocked if guests weren’t positively impacted by their interactions with you.

As a Social Media Assistant for State Farm Arena, you will play an essential role in capturing, editing and scheduling dynamic content for social media platforms. Working closely with the arena marketing team, your primary responsibility will be to capture real-time content through vertical video on iPhone during the concerts and shows that come to the venue. You will help bring the State Farm Arena brand to life through creative storytelling and on-the-spot content creation.

Responsibilities

• Capture real-time content, primarily using vertical video on iPhone, for State Farm Arena social media channels including Instagram, Facebook, X and TikTok.
• Create visual assets for social media posts using Slate, CapCut, Canva, Adobe Photoshop, Adobe Premiere Pro, and other software.
• Write engaging copy for social media posts
• Provide social media coverage for concerts and shows that come to State Farm Arena
• Participate in brainstorming sessions for content ideation
• Stay updated on social media trends to keep content fresh and relevant
• Assist with post-event marketing recaps for each show.
• Assist with artist gifting and back of house activations for concerts and shows.
• Assist with event days including assisting with VIP events and media as needed, managing radio remotes, facilitating activation requests from GP and be on call for promoter requests on day of show.
• Assist with managing internal promotional calendars and trafficking of marketing assets for each non-Hawks event. This includes channels such as in-arena/external LEDs, email, website, and brand communications.
• Remain flexible and nimble to assist with additional projects as assigned.
  
  

Required Skills & Abilities

• Academic or work experience in Journalism, Marketing, Public Relations, Communications, or a related field
• Knowledge of music and pop culture
• Strong interest in social media trends and platforms
• Familiarity with social media post metrics
• Strong organizational skills and attention to detail
• Strong verbal and written communication skills
• Ability to manage multiple tasks and projects
• Self-directed with the ability to work independently
• Strong team collaboration skills
• Good judgment and decision-making skills
• Ability to work flexible hours, including nights and weekends
  
  

Education & Experience

• Academic and/or work experiences related to one or more of the following in Journalism, Marketing, Public Relations, Communications, or related field
• Experience working in social media for a brand is a plus, but not required
• Experience with Adobe Creative Suite (Photoshop, After Effects, Premier, etc.)
• Experience with social media reporting and analytics is preferred
  
  

Physical Requirements

• Must be able to work non-traditional hours, including nights, weekends, and holidays
  
  

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

If this opportunity looks exciting to you, please complete the application process. Go Hawks!