What are the responsibilities and job description for the Associate Brand Strategy Analyst position at Augment Jobs?
Job Title: Associate Brand Strategy Analyst
Company: Augmentjobs
Salary Range: $55,000 to $75,000
Experience Level: 1 to 3 years
Job Description
Augmentjobs is seeking an Associate Brand Strategy Analyst to join our dynamic team. In this role, you will work closely with the Brand Strategy team to develop and execute brand strategies that drive business growth and enhance brand equity. You will be responsible for analyzing market trends, consumer behavior, and competitive activities to provide actionable insights that inform brand positioning and marketing initiatives.
Key Responsibilities
Company: Augmentjobs
Salary Range: $55,000 to $75,000
Experience Level: 1 to 3 years
Job Description
Augmentjobs is seeking an Associate Brand Strategy Analyst to join our dynamic team. In this role, you will work closely with the Brand Strategy team to develop and execute brand strategies that drive business growth and enhance brand equity. You will be responsible for analyzing market trends, consumer behavior, and competitive activities to provide actionable insights that inform brand positioning and marketing initiatives.
Key Responsibilities
- Conduct market research to identify consumer trends, competitive landscape, and market opportunities.
- Assist in the development and execution of brand strategies that align with company goals and objectives.
- Analyze brand performance metrics and prepare reports on brand health, market share, and customer insights.
- Collaborate with cross-functional teams including marketing, product development, and sales to ensure brand consistency across all touchpoints.
- Support the creation of brand guidelines and ensure adherence across all marketing channels.
- Assist in the development of brand messaging, positioning, and value propositions.
- Monitor and analyze the effectiveness of marketing campaigns and initiatives, providing recommendations for improvement.
- Stay up-to-date with industry trends, emerging technologies, and best practices in brand strategy and marketing.
- Strong analytical skills with the ability to interpret complex data and provide actionable insights.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
- Familiarity with market research tools and techniques.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Strong attention to detail and organizational skills.
- Basic understanding of branding principles and marketing strategies.
- Creative thinking and problem-solving abilities.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Previous experience or internships in brand strategy, marketing, or market research.
- Experience with data analysis tools such as Google Analytics, SPSS, or similar platforms.
- Competitive salary within the specified range.
- Health, dental, and vision insurance.
- 401(k) with company match.
- Paid time off and holidays.
- Professional development opportunities.
Salary : $55,000 - $75,000
