Medical Spa coordinator & Marketing

Focus: Operations and Client Experience

1. Responsibilities:

• Serve as the primary point of contact for clients, both in-person and over the phone.

• Schedule consultations, procedures, and follow-up appointments.

• Manage the spa’s calendar to optimize bookings and reduce downtime.

• Ensure the spa runs smoothly by coordinating staff, supplies, and equipment.

• Provide detailed information about services, policies, and pricing.

• Handle client inquiries, complaints, and feedback with professionalism.

• Maintain a clean, organized, and welcoming environment for clients.

2. Skills:

• Strong interpersonal and communication skills.

• Organizational skills to manage multiple tasks and schedules.

• Familiarity with medical spa software and basic office management tools.

• A customer-service-oriented mindset.

3. Objective:

• Enhance client satisfaction and ensure efficient operations.

Marketing & Sales Specialist

Focus: Revenue Growth and Brand Awareness

1. Responsibilities:

• Develop and implement marketing strategies to attract new clients.

• Create promotional campaigns, including email marketing, social media, and paid ads.

• Maintain and grow the spa’s online presence by managing social media accounts, websites, and online reviews.

• Collaborate with the team to design seasonal offers or package deals.

• Track sales metrics, analyze customer demographics, and adjust strategies as needed.

• Train staff on upselling techniques and the value of services offered.

• Network with local businesses or influencers to promote partnerships.

2. Skills:

• Strong knowledge of digital marketing tools and platforms.

• Sales and negotiation abilities.

• Analytical skills to interpret marketing data.

• Creative thinking for designing campaigns and branding initiatives.

3. Objective:

• Increase client acquisition, retention, and overall revenue.

Key Difference:

• Coordinator: Ensures a seamless, welcoming, and organized experience for existing clients.

• • Marketing & Sales Specialist: Focuses on bringing in new clients, promoting services, and driving revenue growth.