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We have an immediate need for a Public Relations EA with a focus on social media and content - we are a hybrid model (Mon-Wed) in our Madison, WI office. We can help with relocation, if needed.
Benefits :
Comprehensive benefits plan
Base bonus profit sharing
Great PTO plan (enjoy your birthday as a day off!)
Is your background a fit?
4 years of experience in public relations, preferably in an agency setting
Proven experience in developing and executing successful PR campaigns
Strong media relations skills and a solid network of media contacts
Compelling writing and advanced editing skills with the ability to create engaging content for various platforms
Proficient in social media management, including experience with social media scheduling tools and analytics
Strong understanding of the marketing industry, including trends and best practices
What will you be doing?
Develop and execute strategic PR / social media campaigns to enhance brand visibility and reputation
Support media relations campaigns at any stage of the process, from outlet / reporter identification to material creation and follow-up
Expand upon media relations strategies and share new ideas to leverage clients in the media
Ideate and write content in a variety of formats, often in collaboration with an art director or other team members
Develop influencer marketing strategies and manage day-to-day execution
Demonstrate skill and confidence in interviewing senior subject matter experts, mining for insights that fuel content pieces
Stay up to date on new touchpoints, tools, best practices and how organizations are using them so the agency can make informed recommendations to clients
Translate complex subject matter into simple and compelling stories
Participate in client meetings and presentations, providing strategic PR insights and recommendations
Keep a pulse on the job market with advanced job matching technology.
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