What are the responsibilities and job description for the Sr. Solutions Marketing Manager position at Automation Anywhere?
About Us :
Automation Anywhere is a leader in AI-powered process automation that puts AI to work across organizations. The company’s Automation Success Platform is powered with specialized AI, generative AI and offers process discovery, RPA, end-to-end process orchestration, document processing, and analytics, with a security and governance-first approach. Automation Anywhere empowers organizations worldwide to unleash productivity gains, drive innovation, improve customer service and accelerate business growth. The company is guided by its vision to fuel the future of work by unleashing human potential through AI-powered automation. Learn more at
Our opportunity :
We’re looking for a Solutions Marketing Manager who can translate our powerful automation solutions into business-driven messaging that resonates with customers across industries.
In this role, you’ll develop positioning, industry-specific storytelling, and competitive insights to drive adoption and differentiation in the automation space. You’ll collaborate closely with sales, product, and field marketing teams to create high-impact content, enablement tools, and marketing campaigns that make an impact. If you thrive at the intersection of strategy, storytelling, and execution—this is your chance to shape the future of automation with us.
Who you’ll report to :
This role reports to our Sr. Director, Product and Solutions Marketing
Location :
Remote role - ability to work within any U.S time zone
You will make an impact by being responsible for :
Solution Positioning & Messaging
Translate complex automation capabilities into clear, business-relevant messaging that resonates with enterprise customers
Develop solution briefs, whitepapers, and messaging frameworks to articulate value propositions effectively
Sales Enablement & GTM Execution
Create sales enablement materials, including pitch decks, battle cards, and competitive insights, to equip sales teams for success
Partner with sales and field marketing to execute go-to-market (GTM) strategies for key solutions
Industry-Specific Storytelling
Craft compelling narratives tailored for industries such as financial services, healthcare, and manufacturing
Develop case studies, use cases, and industry-focused content to showcase automation’s impact
Content & Collateral Development
Own the development of solution pages, one-pagers, customer stories, and other marketing assets to support demand generation
Collaborate with content and demand generation teams to ensure cohesive messaging across campaigns
Competitive & Market Intelligence
Monitor industry trends, customer needs, and competitor movements (e.g., UiPath, Microsoft) to refine positioning and differentiation
Provide insights and recommendations to enhance Automation Anywhere’s competitive edge
Cross-Functional Collaboration
Work closely with product management, sales, and field marketing teams to align messaging, ensure execution, and drive product adoption
Influence roadmap decisions based on customer feedback and market insights
Metrics & Impact Measurement
Define and track KPIs for solution launches, campaign effectiveness, and sales enablement adoption
Continuously optimize marketing strategies based on data-driven insights
You will be a great fit if you have :
7 years of experience as a Product / Solutions Marketer required, at a fast-growing software company preferred
Bachelor’s degree required. MBA would be ideal
Experience in artificial intelligence, analytics, machine learning or business process management software required, in the enterprise space is a big plus
Have an experienced understanding of how a sales organization is structured, motivated, inspired and incented
Have a “board room presence” in the way they present, manage business challenges and how they work with their counterparts and the executive team
Highly skilled at critical decision-making; ability to evaluate business issues and resolve problems
Have a deep understanding of and experience in creating buyer and influencer need, the buyer’s journey and targeting
You excel in these key competencies :
Storyteller : Ability to craft compelling narratives that resonate with technical and business audiences
Sales Enablement Pro : Strong track record of developing high-impact sales tools and GTM strategies
Industry-Savvy : Understanding of automation use cases across industries like financial services, healthcare, and manufacturing
Analytical Thinker : Comfortable with market research, competitive analysis, and performance tracking
Collaborator : Excellent cross-functional communication skills to work across sales, product, and marketing teams
The base salary range for this position in California, New York, and Washington is $155,000 – $170,000 and outside of those locations is $145,000 – 160,000 a year. The base salary ultimately offered is determined through a review of education, industry experience, training, knowledge, skills, abilities of the applicant in alignment with market data and other factors. This position is also eligible for a discretionary bonus, equity and a full range of medical and other benefits.
Ready to Revolutionize Work? Join Us.
This is an opportunity to work with a global, passionate team pioneering technology that’s redefining the way people work, everywhere. Join us and discover the many ways that you can have an impact, achieve your potential, and go be great.
Job Segment OR Key Words :
SaaS, Product Marketing, GTM Execution, Content Development, Market Intelligence
LI-JS1
LI-REMOTE
Benefits and perks you’ll appreciate :
Flexible work schedule / remote roles
Unlimited Personal Time Off
12 holidays off per year
4 days volunteer time off per year
4 company “Achievement” days off per year
Variety of health care and well-being benefits
Paid family / parental leave
We are a designated “Best Place to Work” for 2 years in a row! Learn more here ()
Newsweek’s Top 100 Most Loved Workplaces in America 2023 – Learn more here ()
Automation Anywhere is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email recruiting@automationanywhere.com.
All unsolicited resumes submitted to any @automationanywhere.com email address, whether submitted by an individual or by an agency, will not be eligible for an agency fee.
Equal Opportunity Employer Automation Anywhere is an equal opportunity employer – M / F / D / V. We want to have the best available persons in every job. We will not discriminate in our employment practices due to an applicant’s race, color, creed, gender, religion, marital status, age, national origin and ancestry, physical or mental disability, medical condition, sex, genetic information, sexual orientation, military and veteran status or any other category protected by law.
Salary : $145,000 - $160,000
