What are the responsibilities and job description for the AVL Growth Partners is hiring: Content Marketing Manager in Denver position at AVL Growth Partners?
Job Description
Job Description
Content Marketing Manager
This position is available to remote employees residing in the metro areas of Denver / Boulder, CO, and Austin TX.
About AVL Growth Partners :
AVL Growth Partners is not your typical Fractional Firm. We specialize in Finance & Accounting and HR services, empowering early and growth-stage businesses to grow mindfully and confidently. Our mission? To make strategic growth more accessible by breaking free from outdated conventions and pushing the boundaries of innovation. We’re partners, not just service providers - working hand-in-hand with our clients to deliver game-changing insights and operational support that fuel success. And we do it all in a fun, collaborative culture that values creativity, curiosity, and showing up in our own authentic way. We’re here to help companies thrive, grow smarter and unlock their full potential.
Position Overview :
The Marketing Manager is responsible for our in-house content creation driving the development, production and management of content across multiple platforms. This role is pivotal in building and supporting AVL’s growth objectives. The Content Marketing Manager will partner closely with Practice Leaders to craft clear, compelling services offering messaging and serve as a key support to multiple sales leaders, delivering dynamic content, tools and collateral that enhances client engagement and generates leads.
Responsibilities :
- Equip sales team and Practice Leads with effective tools, content, and materials that drive engagement and support their sales goals & objectives and generates leads
- Create and deliver high-quality content and collateral to position AVL as a leader in fractional Finance and HR services.
- Plan, launch and manage multi-channel demand generation campaigns, including email marketing, webinars, social media, newsletters, video, eBooks, podcasts, and partner-led initiatives.
- Author eMail campaigns including Prospect, QSO, Event, Client-focused.
- Leverage strategic and tech partnerships to maximize campaign reach and effectiveness.
- Coordinate logistics and technical setup for virtual and in-person events.
- Lead the execution of virtual events, including webinars, podcasts and discussion panels to drive client engagement and promote thought leadership.
- Collaborate across teams to align marketing strategies, company goals, and regional / vertical objectives.
- Utilize HubSpot to track, report, and optimize campaign performance based on data insights.
- Stay updated on market trends, competitive positioning and emerging digital tools to drive innovative marketing approaches.
- Manage relationships with external vendors and freelancers.
Required Knowledge, Skills & Attributes :
The ideal candidate for this role is :
Bonus Skills
Experience
Compensation
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Salary : $80,000 - $100,000