What are the responsibilities and job description for the Brand Marketing Coordinator position at Backdrop?
Brand Marketing Coordinator Based in Los Angeles (Arts District)
Backdrop is looking for a Brand Marketing Coordinator to play a key role on the Backdrop marketing team. You’ll be a critical part of a growing team that’s focused on building the Backdrop brand, incubating partnerships, and bringing to life a multi-channel marketing strategy. This position will report to the Co-Founder & Creative Director.
What you’ll do:
- Support marketing efforts on both consumer and trade professional sides of the business
- Develop marketing strategy and campaign initiatives for new product launches
- Contribute to brand copywriting and communications across customer touch points
- Add your creative point of view and inform creative art direction
- Help to drive content creation and distribution across channels, including overseeing email communications
- Collaborate with PR agency
- Work closely with creative teams to develop digital and physical marketing materials
Who you are:
- Extremely organized
- Highly motivated and not easily deterred
- A team player and take direction well
- An excellent written and oral communicator
- Eager to learn and contribute to a small but growing team changing a traditional category
- You have great taste, a quick wit, and a strong sense of humor
To be considered:
Include a PDF resume and cover letter. Include a few sentences on: 2-3 brands you love and why you’re excited to work at backdrop.
About Backdrop
Founded by husband and wife Natalie and Caleb Ebel, Backdrop has transformed the process of painting from start to finish – from curating the perfect color palette to sourcing the highest quality supplies. Backdrop offers premium, Green Wise certified, and low-VOC paints in beautifully designed, award-winning paint cans, 12x12’’ removable adhesive samples, the highest quality supplies, and a perfectly curated palette of 75 colors – all quickly delivered to your door. In 2020 Backdrop became the first Climate Neutral certified paint company.
In 2021, Backdrop joined renowned luxury design house F. Schumacher & Co (FSCO) and its stable of global design brands, which includes Schumacher, the legendary textile and wallpaper brand founded in 1889; Patterson Flynn, the luxury rug and carpet brand; and lifestyle magazine Frederic.
Learn more at www.backdrophome.com and @backdrop.