Backyard Products, LLC is hiring: Senior Graphic Designer in Ann Arbor

With more than 4 million shed and playsets sold since 1975, we make America’s backyard a destination our customers love, and we truly love what we do! When you work at Backyard Products, LLC , you are surrounded by the industry’s brightest and most creative individuals. Our collaborative environment ensures extraordinary results both in-house and in our customers' backyards. We are North America’s Largest Shed Manufacturer, vertically integrated in Monroe, MI. We are looking for top talent, working with a team driven with passion and grit to be the best.

Job Summary : Backyard Products is looking for an experienced Senior Designer to join our in-house Brand Creative Team, based out of our headquarters located in the heart of downtown Ann Arbor, MI. Our Brand Creative Team is thoughtful, collaborative, and works cross-functionally to ideate and execute creative work that connects with shoppers and creates extraordinary brand experiences.

The Sr. Designer should have in-depth branding, digital, and DTC experience with a track record of developing brand identities, website UX / UI, digital ad design, email, print collateral, POP, and display signage. This cross-functional thinker and doer will work closely with internal and external teams to ensure best-in-class branding, messaging, and performance across all marketing channels.

This is a full-time, direct-hire opportunity with competitive compensation and benefits, including medical, dental, vision, 401K, paid time off, employee discounts, and professional development assistance.

Key Responsibilities :

• Develop brand assets to reinforce and support individual brands in our portfolio, including websites, digital marketing assets, social media assets, still graphics for video, etc.
• Participate with the team in re-branding work; work alongside Creative Director to either redefine or refine an existing brand in a way that will better connect with modern shoppers.
• Create original identity branding : identity / logo concepts, revisions, finalization, and companion graphic elements.
• Design direct-to-consumer website UX, UI, and page layouts; work with Creative Director to ideate and implement best-in-class website designs with high rates of conversion.
• Work within retailers’ internal product page design systems to create best-in-class product pages on retailers’ websites.
• Create print collateral, POP displays, and signage, from concept through print-ready files; use copy docs, photo assets, and layout guidelines to create layouts.
• Develop 3D render, photo, and video strategies.
• Create mood boards for 3D render creation, photo and video shoots.
• Collaborate with other Designers, Copywriters, and Creative Director to make creative work the best it can be.
• Participate in group brainstorms to ideate new solutions to business / creative challenges.
• Participate in creative reviews, both giving and receiving critique.

Minimum Experience and Education Requirements :

Preferred Experience :

Habits That Drive Our Success :

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