Content Creator & Virtual Customer Engagement Specialist

Content Creator & Virtual Customer Engagement SpecialistOverview

We are seeking a dynamic and versatile Content Creator & Virtual Customer Engagement Specialist to manage social media communication, create engaging content, fulfill web orders, handle customer inquiries, and oversee Bailey’s TikTok account. The ideal candidate is creative, customer-focused, and skilled in content creation.

Who We Are

At Bailey’s, we’re more than just a brand- we’re a community that values creativity, connection, and exceptional customer service! In this role, you’ll play a vital part in shaping our digital presence, engaging our audience, driving online sales, and ensuring a seamless virtual shopping experience.

Who You Work With

You will report to the Production Manager and collaborate with Bailey’s Marketing Team, Executive Team, Owners (Trey and Marci Bailey), and the Virtual Sales and E-commerce teams.

Key Responsibilities:Social Media Management & Content Creation:

• Own and manage communication on Instagram, Facebook, and TikTok, including comments and messages.
• Develop and execute a TikTok strategy that ensures consistent and engaging content.
• Maintain a content calendar for strategic and consistent posting.
• Create, edit, and post compelling TikTok videos.
• Stay ahead of fashion, jewelry, and lifestyle trends to enhance content. Participate in and help facilitate live selling videos, content shoots, and events.
• Engage with audiences to build a strong brand community.
• Analyze content performance monthly and provide optimization recommendations.
  
  

Virtual Sales & Customer Engagement:

• Deliver fast, effective responses to customer inquiries via website, social media, chat, phone, text, and video.
• Manage and fulfill web orders, coordinating with stores for transfers, shipping, and pickups.
• Provide toptier virtual customer service via web chat, phone, text, and video chat.
• Conduct virtual appointments and ensure seamless handoffs to sales associates when needed.
• Meet with customers in person when necessary to enhance the shopping experience.
  
  

Additional Duties & Expectations:

• Support marketing initiatives and assist with various storerelated tasks as needed.
  
  

Goals & Performance Metrics:

• Social Media: Maintain active engagement on TikTok, Instagram, and Facebook.
• Customer Service: Provide fast, effective responses to all inquiries.
• Sales: Drive virtual sales through social media engagement and customer interactions.
• Efficiency: Promptly fulfill web orders and manage communication to maximize satisfaction.
  
  

Requirements:

• Proven experience in social media content creation & management (TikTok, Instagram, Facebook).
• Creative storyteller with strong video and content creation skills.
• Excellent communication and interpersonal abilities.
• Comfortable on camera, interacting facetoface with customers, and building connections.
• Virtual sales or customer service experience, preferably in retail or luxury goods.
• Ability to work independently and adapt to evolving digital trends.
  
  

To apply, please submit your resume and a portfolio showcasing your expertise in TikTok and Reels content creation to emily.dawkins@baileybox.com.