Demo

Packaging Designer

Baked By Melissa
Baked By Melissa Salary
New York, NY Full Time
POSTED ON 3/7/2025
AVAILABLE BEFORE 6/5/2025

Job Description

Job Description

Department : Creative

Location : Corporate Office; New York, New York

Reports To : Creative Manager

Direct Reports : N / A

Baked by Melissa is looking for a Packaging Designer & Illustrator to bring our brand to life through fun, creative, and beautifully designed packaging! From our iconic cupcake sleeves to seasonal gift boxes, one-of-a-kind influencer mailers, and custom packaging for brand collabs - you’ll own it all, making sure every package that leaves our bakery is as delightful as the treats inside.

What You’ll Do

  • Own the end-to-end design process for all packaging materials, from evergreen products to seasonal and limited-time offerings.
  • Develop innovative packaging solutions that are both visually compelling and functionally effective.
  • Collaborate with the creative, marketing, and product teams to ensure all packaging aligns with brand strategy and business goals.
  • Ensure all packaging aligns with the Baked by Melissa brand identify, maintaining a consistent and elevated look and feel.
  • Create detailed dielines, mockups, and production-ready files, working closely with print vendors to ensure quality and accuracy.
  • Support the team with ad hoc design projects, including B2B materials, visual merchandising assets, and promotional collateral.
  • Stay up to date on industry trends and innovations in packaging, print production, and materials.
  • Manage multiple projects efficiently, balancing deadlines, revisions, and stakeholder feedback.

What We’re Looking For

  • A creative and strategic thinker with a passion for packaging design and branding.
  • Detail-oriented, with a strong understanding of print production, materials, and finishing techniques.
  • Comfortable working in a fast-paced, collaborative environment with multiple projects and deadlines.
  • Proactive and solutions-driven - you anticipate challenges and approach design with problem-solving in mind.
  • Excited about creating unique, standout packaging that enhances the customer experience and reinforces brand identity.
  • Qualifications

    3-5 years of experience in packaging design (experience in CPG, food & beverage, or retail is a plus).

    A strong portfolio showcasing packaging design, branding, and print production expertise.

    Illustration skills with the ability to create custom graphics, patterns, and icons that enhance packaging and print materials.

    Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).

    A solid understanding of dielines, materials, print production, and finishing techniques.

    Experience collaborating with print vendors and overseeing production from concept to final product.

    Strong communication and project management skills, with the ability to juggle multiple deadlines.

    A trend-savvy, innovative mindset, always looking for new ways to elevate design and packaging experiences.

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