What are the responsibilities and job description for the Social Media Coordinator position at Balance Marketing Group?
Balance Marketing Group, a rapidly growing integrated marketing company, is seeking a passionate and talented Social Media Manager to add to our growing digital accounts team.
The Social Media Manager will leverage social media to express our client brands effectively and directly engage with consumers to promote and inspire confidence in their services and products.
In this role, you will:
- Research target audiences, schedule posts, update news feeds as needed
- Copy write for posts and blogs, design basic graphic elements when needed
- Analyze trending topics and new social media platforms for future growth opportunities.
- Monitor social channels to gain customer insights and competitive intelligence.
- Create reports showcasing important business and social metrics for presentation to management.
Key Responsibilities
- Provide digital leadership and unique strategies for all designate client social platforms and communities including: Facebook, Instagram, Twitter, YouTube, etc.
- Develop unique content for all brands social media platforms. This includes daily posts, copy, art direction, photos and video.
- Identify opportunities, tools and trends in the social space and recommend the best course of action with justifiable metrics.
- Understand current trends, technologies and advancements in social, mobile and online review sites.
- Maintain consistent system of measurement and evaluation of social and mobile program success.
- Perform your job function always taking into account the core values of Balance Marketing Group and our clients
Required Skills
- Ability to work on numerous projects simultaneously with aggressive turnaround deadlines.
- Ability to communicate directly with clients and take responsibility to learn and perform tasks assigned to you.
- Ability to maintain high standards of proofing and quality assurance.
- Demonstrate ability to follow direction and collaborate on projects within a team environment
- Social Media Proficiency – Understanding and ease of use with Facebook, YouTube, Instagram, Twitter, Snapchat, etc.
- Computer Skills - above average skills in PowerPoint, Excel, and Word. Experience with cloud based project management systems and CRMs helpful.
- Ability to TRAVEL to client locations and maintain effective relationships with our client's stakeholders, employees, prospects and customers.
BMG is an Equal Opportunity Employer
Job Type: Full-time
Job Location:
- Berwyn, PA 19312
Required education:
- Bachelor's
Required experience:
- Marketing: 1 year
